Special Report: Brandperx and DSN survey OB/GYNs on OTC patient recommendations

BY DSN STAFF

Brandperx, in collaboration with Drug Store News, conducted a survey among 1,000 OB/GYN providers that revealed an opportunity for both brands and retailers to leverage the intimacy and trust of the provider-patient relationship in order to build brand engagement, trial, sales and market share, and improve patients’ quality of life.

This article replaces a previously published version that contained some inaccuracies. DSN regrets the error and any confusion it may have caused.

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