HEALTH

Ganeden Biotech granted patent for probiotic

BY Michael Johnsen

CLEVELAND Ganeden Biotech on Wednesday announced that it was granted a patent by the United States Patent and Trademark Office for its invention utilizing a combination of probiotics and lactase to increase lactose digestion in people with lactose intolerance. Lactose intolerance, or the inability to digest lactose, impacts up to 50 million Americans with symptoms like diarrhea, gas and/or bloating after they consume foods containing dairy.

Taking lactase, the enzyme that breaks down lactose and what people with lactose intolerance lack, is the traditional solution for people with lactose intolerance who want to consume dairy.

“Keeping enough lactase pills handy is hard enough, but since lactose intolerance sufferers often don’t know that some of the foods they’re eating contain dairy, they may not even think about taking their lactase pills,” stated Rachel Garber, a Cleveland pediatrician who treats lactose intolerant children and teens at her practice. “A better solution would be one that could be taken in the morning and protect you throughout the day against any dairy that might be consumed, knowingly or not.”

Ganeden Biotech’s Digestive Advantage Lactose Intolerance product contains the combination of the probiotic strain of Bacillus coagulans and lactase enzyme covered by patent the patent, “The lactase enzyme market is rather stagnant, with the leading brands declining in sales,” stated Marshall Fong, head of marketing at Ganeden. “We believe this is because it’s not the ideal solution to lactose intolerance — it’s not always easy to take a lactase pill before eating dairy, especially if you don’t know that the food you’re about to eat contains dairy.”

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
HEALTH

CVS/pharmacy provides ‘extra care’ to diabetic customers

BY Antoinette Alexander

WOONSOCKET, R.I. CVS/pharmacy is stepping up to the battle against diabetes by expanding its loyalty program to include ExtraCare Advantage for Diabetes — aimed at providing additional benefits for diabetes patients and caregivers — and teaming up with the 50 Million Pound Challenge.

The new ExtraCare Advantage for Diabetes is available to ExtraCare cardholders and it provides savings and rewards on the purchase of OTC diabetes-related products in addition to wellness education benefits.

Starting Tuesday, patients and caregivers can sign up for ExtraCare Advantage for Diabetes and earn double Extra Bucks on more than 100 products used to manage diabetes, from testing supplies like alcohol swabs and OTC glucose test trips to batteries for glucose meters. In addition to earning double Extra Bucks that can be spent on almost anything in the store, patients and caregivers will receive special offers and discounts on their receipts and at the ExtraCare Coupon Center. A monthly e-newsletter that includes additional savings and tips on managing diabetes and maintaining a healthy lifestyle will be sent to all members.

“With 25% of the U.S. population affected by this disease, we understand how important it is for patients and caregivers to manage costs related to controlling diabetes,” stated Dr. Troyen Brennan, chief medical officer for CVS Caremark. “The ExtraCare Advantage for Diabetes program is designed to help customers with diabetes, or caring for someone with the disease, to manage these rising healthcare costs.”

Since its inception in 2000, the ExtraCare loyalty program has grown to more than 64 million active cardholders.

To further help patients with diabetes, CVS/pharmacy has separately announced that it is partnering with Dr. Ian Smith and the 50 Million Pound Challenge to help patients with diabetes gain better control of their disease.

Smith’s 50 Million Pound Challenge is a call-to-action for all Americans to come together and help people take control of their health by getting fit, losing excess weight and turning back the deadly toll of weight-related diseases. The Challenge campaign is supported and endorsed by leaders across the community and national civic and health organizations.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
HEALTH

Northwest Natural, Cargill introduce Vitafusion HeartOne

BY Michael Johnsen

MINNEAPOLIS Northwest Natural Products last week announced a partnership with Cargill on the introduction of a line of heart-healthy adult gummy vitamins to be called Vitafusion HeartOne.

The gummy vits contain 0.4g of CoroWise, a plant sterol formulation that helps maintain healthy cholesterol levels and will be available through Target in April and Walgreens in May.

“We are happy to partner with Cargill on [a] gummy vitamin for adults made to support heart health and cholesterol levels,” stated Kate Jones, president of Northwest Natural. “The proven power of CoroWise is a great fit with the delicious taste of Vitafusion gummy vitamins.”

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?