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Fujifilm, Rite Aid want customers to take photos their way

BY Michael Johnsen

VALHALLA, N.Y. Fujifilm North America and Rite Aid on Tuesday announced the launch of MyWayPhotoContest.com, a seasonal photo competition. Now through June 26, visitors of the site are encouraged to register, submit photos and vote for their favorites in three themed categories: Mother’s Day, Father’s Day and graduation.

“The late spring and early summer season is full of celebrations and milestones to capture and share — whether commemorating a student donning a cap and gown or the family gathered for a fun Father’s Day barbecue,” stated Joellyn Gray, director of marketing for Fujifilm North America. “We’re excited to work with Rite Aid to give photo enthusiasts a platform to show off their favorite shots of moms, dads and grads, and have the opportunity to win some fabulous prizes.”

The photographer of the best Mother’s Day, Father’s Day or graduation photo will win $5,000, a Fujifilm FinePix HS10 digital camera and $250 worth of photo gifts. Additional first, second and third prizes include Fujifilm FinePix Z700EXR digital cameras, Tim McGraw and Faith Hill fragrances, Rite Aid gift cards and more.

In addition to these prizes, the site also features an array of daily giveaways with thousands of customizable photo items including prints, T-shirts, sticker sets, posters, mugs, mouse pads, puzzles and more. MyWayPhotoContest.com also offers photo-taking tips, easy-to-make recipes and ideas and instructions for craft projects and decorating.

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BioSante to re-initiate prostate cancer vaccine program

BY Alaric DeArment

LINCOLNSHIRE, Ill. Drug maker BioSante Pharmaceuticals has restarted a development program for a prostate cancer vaccine, the company said Monday.

The company announced plans to begin treating prostate cancer patients using the GVAX Prostate vaccine in a phase 2 clinical trial at Johns Hopkins Sidney Kimmel Comprehensive Cancer Center beginning in fourth quarter 2010.

“We have worked with GVAX Prostate Cancer Vaccine for several years and believe there is a great potential to develop a treatment regimen that will be a significant benefit to men who suffer with prostate cancer,” Johns Hopkins associate professor Charles Drake said in a statement on behalf of BioSante.

The news comes days after the Food and Drug Administration approved Dendreon Corp.’s prostate cancer vaccine Provenge (sipuleucel-T), which works by modifying the patient’s own immune cells.

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Stater Bros. announces prenatal vitamin offering for mothers-to-be

BY Allison Cerra

SAN BERNARDINO, Calif. A Southern California supermarket chain is offering free prenatal vitamins to expectant mothers this month.

In line with Pregnancy Awareness Month, Stater Bros.’ said its Super Rx Pharmacy will offer prenatal vitamins to those with a doctor’s prescription. Quantities must be written for a thirty-day supply and not to exceed 30 tablets. The free prenatal vitamin program will feature the generic version of these well-known brands:

  • Advanced Natal Care
  • Natal Care Glosstabs
  • Nata Tab Rx
  • Natal Care Plus
  • Prenavite
  • Ultra Natal Care

This initiative is one of several Stater Bros. has offered its customers. The supermarket chain also offers a free antibiotic program and $4 generic prescription drug program.

“Stater Bros. remains committed to the health and well-being of our valued customers,” stated Jack Brown, Stater Bros. chairman and CEO.  “As the only supermarket chain in Southern California to offer this program free of charge, Stater Bros. is proud to promote the health of mothers-to-be while easing some of the economic burden that many of our valued customers are facing.”

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