March 13 2017

BY DSN STAFF

OTC INDICATIONS: THE VIEW FROM THE TOP IN 2017
In February, Drug Store News assembled a virtual panel of leading consumer healthcare executives to discuss the many opportunities to drive growth, build the market basket and engage the next generation of OTC shoppers. Find out why top OTC marketers are so bullish on the business in 2017 and beyond.

ALSO INSIDE
The Takeaway: Philadelphia Soul — Scott Melville, president and CEO, Consumer Health Products Association

ONLINE EXTRAS
OTC Trends Report
DSN Issues Summit: A blueprint for retailer success

CATEGORY REVIEWS
Pharmacy: Cost issues aside, outlook solid for continued rise of specialty Rx
Pharmacy: Key approvals see big sales in first months
Pharmacy: GPhA changes name, intros new ad campaign
Pharmacy: DIR legislation introduced in House
Health: Consumer focus on value, legislative push lead to record-breaking growth in 2016
Health: Brands reflect better nutrition options
Health: Health products ride baby boom wave
Health: Aromatherapy makes plenty of ‘scents’ for retailers
Health: ‘Natural’ and ‘alternative’ key words when it comes to homeopathy
Health: DME sales trending up
Beauty: Masculinity returns to beauty aisles

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