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P&G’s Children’s Safe Drinking Water program to aid Pakistan flood victims

BY Allison Cerra

CINCINNATI Procter & Gamble’s not-for-profit program is teaming up with the U.S. State Department’s Pakistan Relief Fund.

P&G said its Children’s Safe Drinking Water program will provide 28 million PUR water treatment packets to help flood victims in Pakistan. The program utilizes PUR packets, a water-purifying technology developed by P&G and the Centers for Disease Control and Prevention, to help reduce sickness and death resulting from drinking contaminated water. One small PUR packet quickly turns 10 liters of dirty, potentially deadly water into clean, drinkable water.

"P&G’s commitment to help in times of natural disasters is how we fulfill P&G’s purpose to touch and improve lives," said Bob McDonald, P&G chairman, president and CEO. "P&G is eager to bring clean drinking water to the people of Pakistan by partnering with USAID and the U.S. State Department’s Pakistan Relief Fund so that our many partners in Pakistan can provide more than a quarter of a billion liters of clean drinking water."

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Indie Candy keeps Halloween treats natural, allergen-free

BY Allison Cerra

BIRMINGHAM, Ala. Parents looking to take the fright out of shopping for Halloween candy can look no further than Indie Candy, a maker of all-natural, allergen-free candy.

 

All of Indie Candy’s products are created in a facility free of wheat/gluten, casein/dairy, tree nuts, peanuts, shellfish, fish, soy and eggs, the company said. Indie Candy offers such Halloween candy as:

  • Jack O Lanterns gummi candy (in key lime orange and mango flavors);
  • Fall Leaves gummi candy (key lime orange and mango flavors);
  • Jack O Lantern hard candy lollipops (orange flavor);
  • Frankenstein hard candy lollipops (key lime flavor);
  • Boo Ghost hard candy lollipops (pineapple flavor);
  • Jack O Lantern dark chocolate lollipops; and
  • Bats dark chocolate lollipops.

 

 

Indie Candy’s Halloween candy will be available until Oct. 31.

 

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Olivari offers consumers Mediterranean flavor

BY Allison Cerra

ROME, N.Y. A new brand of Mediterranean olive oil that features a pop-up pourer has hit store shelves.

Olivari premium olive oils are ideal for cooking, offering a subtle, fruity aroma and fresh flavor that reflects the authentic Mediterranean diet and provides a perfect substitute for butter, margarine, cooking fats and high-calorie dressings.

 

"So many people think of olive oil as a commodity item, but Olivari mediterranean olive oil offers more for consumers," said Eryn Balch, marketing manager for Olivari. "Our exclusive pop-up pour spout makes it easier to use and enjoy. Its authentic Mediterranean roots encourage enjoying the simple things in life — good food, good friends and good times."

 

Olivari olive oils are available in a 17-oz. bottle for $5.99.

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