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Innovative Beverage Group Holdings reports increase in revenue

BY Allison Cerra

HOUSTON Innovative Beverage Group Holdings announced its financial results, ended Dec. 31, 2008.

The company reported that for the 12 months ended Dec. 31, 2008, gross revenue was $2,212,938, an increase of 198.5%, compared with $741,255 for the 12 months ended Dec. 31, 2007.

Net income for the 12 months ended Dec. 31, 2008 was $171,193 or $0.03 per share, compared with a loss of ($320,206) or (0.005) per share for the 12 months ended Dec. 31, 2007.

The company attributed its revenue increase to the launch of its proprietary product drank, dubbed the “World’s First Extreme Relaxation Beverage”. It combines the natural calming effects of melatonin, valerian root and rose hips, and is sold in 16-ounce cans bearing the popular slogan “Slow Your Roll.”

“As we bring on new major distribution partners we feel will be able to meet the increased demand for drank on a national level,” said Peter Bianchi, CEO of Innovative Beverage Group.

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PepsiCo acquires Karinto snack business in Peru

BY Allison Cerra

PURCHASE, N.Y. PepsiCo announced that it has acquired leading Peruvian snack business Karinto S.A.C., maker of Peru’s top-selling corn chips, Los Cuates, as well as a popular line of nuts and seeds.

“The Karinto brands span a broad array of snack foods, offering consumers a variety of convenient choices, from tasty treats to healthy options,” said Olivier Weber, president of South America Foods for PepsiCo. “Strategically, we continue to strengthen our core snacks business as we extend our presence in healthy, macrosnack occasions, two of our global food growth priorities. These products are a perfect complement to PepsiCo’s portfolio in the region. The strength of the brands and the quality of people who make and sell them represent fuel for growth in an important emerging market — a powerful combination.”

The addition of Karinto’s snacks reflects PepsiCo’s ongoing commitment to transform its portfolio to include a wide range of products. This transaction also reflects PepsiCo’s long-term commitment to invest in South America. It follows the recent acquisition of Brazilian snack company Comercio de Doces Lucky Ltda., maker of the popular brands Torcida and Fofura.

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Newman’s Own seeks to expand company charity project

BY Allison Cerra

WESPORT, Conn. Beginning April 20, Newman’s Own, Inc. will continue its effort as a national sponsor of a charity that provides children with serious illnesses and conditions a camping experience of the highest quality, while extending year-round support to their families and health care providers.

Paul Newman’s Hole in the Wall Camps is the largest family of camps for children with serious medical conditions. The Camps offer children hope and healing through therapeutic recreation, universally accessible activities, and round-the-clock medical care. Camp services help restore a sense of normalcy to lives turned upside down by serious illness, and it is all done free of charge.

As a national sponsor, support from Newman’s Own, Inc. will be used to recruit and support additional runners and cyclists to help more kids to attend all 13 Hole in the Wall Camps.

“What began with a handful of runners and cyclists supporting The Hole in the Wall Gang Camp in Connecticut has become a national and international endeavor,” said Mike Smiles, chief development officer at The Hole in the Wall Gang Fund, Inc. “This national sponsorship from Newman’s Own, Inc. will help share the Team Hole in the Wall athletic fundraising initiative that partners athletes with the mission of the Hole in the Wall Camps.”

Team Hole in the Wall participants have raised more than $4.2 million since the program’s inception in 2004. Thanks to the Team, thousands of children have enjoyed empowering and life-affirming experiences at Hole in the Wall Camps across the globe. The Camps that comprise the global Association of Hole in the Wall Camps include: Camp Boggy Creek, Fl.; Double H Ranch, N.Y.; Flying Horse Farms, Ohio; The Hole in the Wall Gang Camp, Conn.; The Painted Turtle, Calif.; Roundup River Ranch, Colo.; Victory Junction, N.C.; Barretstown, Ireland; Bator Tabor, Hungary; Dynamo Camp, Italy; L’Envol, France; Jordan River Village, Israel; and Over the Wall, U.K.

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