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Hershey dresses up for Halloween

BY Allison Cerra

HERSHEY, Pa. Hershey is rolling out limited-edition Halloween packaging for its frightfully delicious treats, as well as new assortments to feed trick-or-treaters.

Hershey said that its Reese’s peanut butter cups will be in pumpkin shapes for the season, and its iconic Hershey’s Kisses will be disguised in silver, black and orange foil.

Additionally, Hershey is introducing new assortments, including: Twizzlers 120 snack-size pieces assortment; Hershey’s Cookies ‘N’ Creme jumbo-bag snack-size treats; Hershey’s chocolate assortment with 100 snack-size pieces, which include Kit Kat, York Peppermint Patties, Mr. Goodbar and more; and Hershey’s candy assortment with 100 snack-size packages that include Jolly Rancher lollipops, Whoppers malted milk balls and Milk Duds candy.

Hershey’s confections are available at retailers nationwide.

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Fresh Express introduces new varieties to salad kits

BY Allison Cerra

CINCINNATI Chiquita’s Fresh Express brand is expanding to offer consumers more convenient and nutritious meal options.

Fresh Express salad kits offer ready-to-serve, flavorful salads that are great for the whole family to enjoy, and the line now features six new flavors, including house ranch, house Italian, chicken caesar, chicken taco and limited-edition pear gorgonzola and strawberry fields kits.

"Continuously developing new, fresh and flavorful salad meals for our consumers is at the core of our mission at Fresh Express," said Brian Kocher, president of Chiquita North America. "Whether it’s a classic caesar or our new delicately sweet-flavored, limited-time-only strawberry fields kit, Fresh Express is providing consumers what they want most –– fresh, delicious salad meals ready in seconds."

Fresh Express salad kits are available in the grocery aisle.

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Atkins Nutritionals expands three lines with new offerings

BY Allison Cerra

DENVER Weight-management products maker Atkins Nutritionals has introduced five new products for its Advantage, Day Break and Endulge lines.

"We constantly listen to our customers so we can bring them the best-tasting bars and snacks, without the added sugars and extra carbs. The concept of a low-carb cookie tested extremely well with Atkins followers and weight-conscious consumers," said Atkins CEO Monty Sharma. "Our new products will help people manage their weight without sacrificing great taste, enabling them to enjoy Atkins as a healthy lifestyle."

 

New Atkins products include:

  • Advantage — coconut almond delight bar (SRP $6.99 for a five-pack) and chocolate chip cookie dough bar (SRP $9.49 for a five-pack);
  • Day Break — chocolate hazelnut bar (SRP $6.49 for a five-pack); and
  • Endulge — chewy peanut butter cookie (SRP $5.99 for a five-pack) and double chocolate chunk cookie (SRP $5.99 for a five-pack).

 

The new flavors will be available online and in stores nationwide Oct. 31.

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