BEAUTY CARE

Wet n Wild releases new 2009 cosmetic collection

BY Anna Mcgrath

CITY OF INDUSTRY, Calif. Wet n Wild introduced a series of new products for nails, lips and face to keep consumers looking good without breaking the bank.

The company’s latest additions include Natural Wear Lip Shimmer, Craze Lacquer, Intuitive Blend Shade Adjusting Foundation and Natural Wear Mineral Foundation & Veil.

All of the products are available for under $6 at mass market retailers nationwide, part of its 2009 cosmetic collection.

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Goody receives award from USCA

BY Antoinette Alexander

ATLANTA The U.S. Commerce Association has awarded Goody Products, a manufacturer of hair accessories, the 2009 Best of Atlanta Award in the hair goods category.

The USCA “Best of Local Business” award program recognizes outstanding local businesses throughout the county. Each year, the USCA identifies their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community. Winners are determined based on the information gathered both internally by the USCA and data provided by third parties.

The Washington D.C.-based organization is designed to promote local business through public relations, marketing and advertising.

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Tom’s of Maine rolls out new deodorant

BY Antoinette Alexander

KENNEBUNK, Maine Tom’s of Maine, a maker of natural personal care products, has announced the launch of its new 24-hour deodorant.

The product combines a natural, vegetable-based formula that is clinically proven to inhibit odor-causing bacteria and environmentally sensitive packaging made from singe-source plastic that can be recycled from canister to cap. The product has never been tested on animals.

The 100% natural deodorant stick, made entirely from renewable ingredients utilizes vegetable-derived propanediol as an alternative to a propylene-glycol deodorant base. Free of aluminum and parabens, the deodorant is free of artificial ingredients.

Furthermore, the packaging is fully recyclable and made from at least 40% recycled content.

Tom’s of Maine 24-Hour Long Lasting Deodorant is available in Mountain Spring and Beautiful Earth fragrances and will be in stores in August.

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