BEAUTY CARE

Continental Fragrances gets private equity infusion from CID Capital

BY Antoinette Alexander

AUBURN HILLS, Mich. Continental Fragrances, whose hair care brands include Salon Grafix, Giga.Hold and High Beams, has announced a private equity infusion from CID Capital that will enable the company to accelerate new product introductions and leverage its brand equity.

Scott Petchul, company co-founder and new CEO of Continental Fragrances, and his team will continue to lead the day-to-day operations of the company. “We are excited to partner with CID. [Its] consumer products experience and investment approach will be instrumental in supporting our team as we capitalize on the many opportunities to build our company,” Petchul stated. “We were looking for a partner that shared our vision, understood consumer products and could provide meaningful resources to support our growth. We found that in CID.”

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Dr. Scholl’s gives women a shoe break with Fast Flats

BY Michael Johnsen

WHITEHOUSE STATION, N.J. Merck Consumer Care on Tuesday announced the launch of Dr. Scholl’s For Her Fast Flats, representing a practical solution for women who need a break from their uncomfortable shoes.

Fast Flats are compact and foldable shoes that fit discreetly in a purse and come with a wristlet for easy storage and portability. A recent survey conducted by Dr. Scholl’s For Her found that 70% of women admitted taking their shoes off after a night out because they were so uncomfortable. And 80% of women surveyed said that when their feet hurt, it affected their mood.

“While women love their stylish shoes, many feel they have to sacrifice comfort to wear them for an entire day or night,” stated Jay Morgan, VP research and development for Dr. Scholl’s. “We know that’s not the case, and we wanted to give women a great solution for their feet. Fast Flats are fashionable and affordable, enabling women to be prepared for the many scenarios they face throughout the day without having to worry about shoe discomfort.”

Fast Flats are available in women’s sizes 5-6, 7-8 and 9-10 at a suggested retail price of $9.99.

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Study: Demand for personal care ingredients on the rise

BY Antoinette Alexander

LITTLE FALLS, N.J. A stable consumption of personal care products, and increased consumer awareness of products with such skin protection benefits as anti-aging and sun care, is helping to fuel the demand for personal care ingredients in the United States, according to consulting and research firm Kline & Co.

The market posted 3% growth since 2005, and is forecasted to grow further at a CAGR of 2.2% through 2014, according to Kline’s recently released study, “Global Personal Care Ingredients 2010: Market Analysis and Opportunities.”

Conditioning polymers are the leading product category, followed by surfactants, which constitute a market share of about 32% and 23%, respectively, by volume. Alkyl polyglucosides, or so-called “green” surfactants that are plant-derived, exceeded the growth of traditional surfactants by more than 2% in 2009.

Spurred by growing consumer awareness, the natural personal care product market has persevered through the recession, registering an 8% sales gain in 2009 in the United States. Natural ingredients benefited from a strong demand for natural products, capturing a small but increasing growth in their sector.

Hair fixative polymers and conditioning polymers are the most consolidated categories, with the top three players constituting for more than 75% of the overall market. The top 10 players in the U.S. market accounted for about 65% of the total market across all product categories covered in the report.

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