Winn-Dixie begins initiative to supply CPG companies with more data
JACKSONVILLE, Fla. Winn-Dixie Stores wants to partner with manufacturers to improve store operations and expand its marketing efforts, the company announced Thursday.
The company will work with IBM, Priva Technologies and TrueDemand Software to improve information sharing with manufacturers. It hopes to improve the availability of products and fit products to the communities it serves.
Winn-Dixie operates 520 stores, 400 of which have in-store pharmacies, in Florida, Alabama, Louisiana, Georgia and Mississippi.
Hallmark offers dad-positive Father’s Day cards
NEW YORK Apparently, some dads don’t find Father’s Day cards poking fun at stereotypes about them funny.
Hallmark Cards is marketing cards with the positive messages for this year’s Father’s Day after complaints that cards often portray fathers as slobs.
Cards that emphasize dad’s love of beer drinking, snoring and inability to give up the TV remote will still be on sale, but so will cards with the sorts of messages more common on Mother’s Day cards.
Walgreens partners with Google Health for healthcare records access
DEERFIELD, Ill. A major pharmacy chain and a major Internet portal are collaborating to allow patients to view their prescription histories online.
Walgreens will provide patients access to their prescription histories through Google Health, a service that the Internet search engine launched Monday that gives patients online access to personal medical information.
Walgreens, which already allows patients to store their pharmacy information on its Web site, hopes the new service will allow patients to better provide multiple healthcare professionals with medical information by securely linking their information on Walgreens.com with Google Health.
Microsoft launched a similar service, HealthVault, last year.
Walgreens has a long history of pharmacy technology innovation. In the early 1980s, the company was the first retail pharmacy chain to computerize all of its pharmacies nationwide and link them via satellite. In 1992, Walgreens invented the electronic prescription, which is seen today as one of the leading ways to enhance pharmacy safety and lower prescription costs. More recently, Walgreens was the first pharmacy to fully integrate its online pharmacy with its retail pharmacies and was the first to offer prescription label directions in 14 different languages.