What’s Hot: Swimming with the veggies
NORWALK, Conn. —Now kids can get one-third serving of vegetables in their Goldfish snacks. Pepperidge Farm recently introduced Goldfish Garden Cheddar snack crackers, smiling fish crackers boosted with vegetables. The snacks, on shelves now, should be a popular choice for the school year.
Michael Simon, SVP and general manager of Pepperidge Farms’ snacks division, said the company launched the crackers “in an effort to help moms provide wholesome, tasty snacks their kids will love with the addition of vegetables as an unexpected bonus.”
That’s good news, since recent research from the Produce for Better Health Foundation found that 96% of children ages 2 to 12 years fell short of consuming two-to-five cups of fruits and vegetables a day—the daily intake recommended by the Department of Health and Human Services in its Dietary Guidelines for Americans.
The crackers are available in two flavors—cheddar and Flavor Blasted Xtra cheddar—and retail for $2.19.
Crystal Light rolls out new eco-friendly packaging
TARRYTOWN, N.Y. Crystal Light has unveiled a new, more environmentally and user-friendly look.
The new Crystal Light packaging features easy-to-open packets, a new 1-qt. packet size in the 8-qt. canister that helps people prepare the amount they want and a clear window on the front of the canister that shows when packets are running low. On a finished case goods basis, the new design will use 250 tons less packaging each year.
“Women look to Crystal Light to add some excitement to their water every day,” said Roxanne Bernstein, director of powdered beverages. “Our new packaging also reflects our consumers’ vibrancy and her desire to align herself with more environmentally friendly brands.”
The new Crystal Light is available nationwide at $3.29 SRP for the 8-qt. size and $4.59 for the 10- or 12-qt. size. More information on the entire line of products is available at www.CrystalLight.com.
Snyder’s of Hanover looking to acquire Utz
HANOVER, Pa. Snyder’s of Hanover, which produces pretzels under it Snyder’s of Hanover brand and owns Krunchers! Kettle Chips, O-KE-DOKE popcorn and Jays Potato Chips, is looking to expand its portfolio by acquiring Utz Quality Foods.
Terms of the deal were not disclosed. The acquisition is subject to review and clearance by the Federal Trade Commission and the parties expect to close the deal as soon as possible following FTC clearance.
Utz Quality Foods is known for its line of potato chips and also produces a natural line of potato chips, pretzels, tortilla chips, multi-grain sunflower chips, cheese curls and popcorn. It produces its snack foods in its four Hanover-based manufacturing facilities and employs more than 2,200 workers. Its brands are distributed primarily throughout the East Coast.
Snyder’s of Hanover has stated that it plans to continue to operate the four Utz plants, plus the Snyder’s of Hanover plant, and no job losses are expected.
In addition, Mike Rice, Utz chairman and CEO, will serve as a director on the Snyder’s of Hanover board.