What’s Hot: Kids get new upset-stomach remedy
PITTSBURGH —GlaxoSmithKline last month introduced the latest in kids’ stomach relief products—a new pediatric line of Tums called Tums Kids—and it is being placed in a dedicated kids’ gastrointestinal set in many of the larger retailers, the company reported, making kids’ stomach aids more of a destination niche within the overall gastro set.
Tums Kids is similar in size and consistency to the company’s Tums Smoothies line, only in a “cherry blast” flavor as opposed to chocolate or vanilla. In addition, the Tums Kids chewable tablets are scored down the center so that parents can deliver half a dose for children ages 2 to 4. “It’s formulated for kids ages 2 to 11 that offers a dual benefit of heartburn or upset-stomach relief, and [it’s] an excellent source of calcium,” said Bill Kollitz, brand manager of Tums. “It’s a unique dose specially formulated for kids.”
Overall, sales of antacids reached $1.1 billion across food, drug and mass markets (minus Wal-Mart), representing a 2.8 percent increase according to the Nielsen Co., for the 52 weeks ended Oct. 6. Novartis was one of the first companies to target kids GI as a niche with the introduction of its Gas-X Thin Strips in 2006. Procter & Gamble soon followed with its launch of a children’s version of Pepto-Bismol, featuring a bubblegum-flavored soft chew called Children’s Pepto. McNeil Consumer even has an Imodium A-D Liquid for use in children.
“What we’re seeing is an emerging trend in retail in general, specifically in the drug accounts, a dedicated shelf set for kids GI products,” Kollitz said. “Not only for upper GI, but there’s some lower GI products, as well. Tums Kids really fits into that as an incremental placement.”
Stick Me Designs adds style to glucose meter bags
VIRGINIA BEACH, Va. Stick Me Designs, an emerging accessory designer of diabetes glucose carrying cases for women, teens and children, announced the launch of their glucose meter bag collection Friday.
“While the medical supply industry is busy working on adding color, convenience and function to their meters, they’ve forgotten the most important aspect of their portability—the carrying case,” stated Rickina Velte, founder of Stick Me Designs. “We’ve taken on the task of infusing design, style and function that adds personality to an everyday necessity for people with diabetes.”
The new diabetes bags offer choices in color, fabrics, design and functionality.
The first collection features four contemporary designs created for the One Touch Ultra glucose meter and other more traditional larger-style testing meters. The bags have elastic placeholders for lancet devices, testing strips and glucose tabs or candy. They also feature interior open and zippered pockets for such everyday essentials as credit cards, identification, money, sanitizing wipes and an outside zipper pocket for other essentials.
Stick Me Designs’ introductory collection also features hand-selected faux suedes, designer upholsteries and cotton fabrics in retro and contemporary styles and colors.
Suggested retail prices will range from $32.99 to $45.99, the company reported.
Continucare opens first clinic at Navarro
MIAMI Continucare Corp. has announced the opening of its first ValuClinic in-store health clinic within a Navarro Discount Pharmacy in Hollywood, Fla.
Similar to many other retail-based clinic models, the walk-in clinic will treat acute conditions and will be staffed by nurse practitioners and physician assistants.
According to Gabe Navarro, chief executive officer of the Miami-based pharmacy chain, Continucare was on the verge of opening a few locations in the recently acquired Sedano’s stores, so Navarro proceeded with the openings.
In October, it was announced that Navarro Discount Pharmacy would merge its operations with Sedano’s Pharmacy & Discount Store. Sedano’s is a Hispanic drug retail company with 11 pharmacies in the southern Florida market. Combined, the entity has more than 30 stores with annual revenues of more than $350 million. All of the stores are operating under the Navarro banner in the southern Florida market.
According to Navarro, plans call for Continucare to have three ValuClinics open in Navarro stores by the end of the year. It expects to have a total of 15 clinics in operation in 2008.
In late 2006 it was announced that Navarro had partnered with Express Clinics to introduce in-store health clinics to the southern Florida market; however, it is possible that partnership will come to an end.
“It is uncertain whether Express Clinics will continue to operate clinics in our stores,” Navarro told Drug Store News. “[We] should know more in the coming weeks.”