BEAUTY CARE

Wet n Wild releases new 2009 cosmetic collection

BY Anna Mcgrath

CITY OF INDUSTRY, Calif. Wet n Wild introduced a series of new products for nails, lips and face to keep consumers looking good without breaking the bank.

The company’s latest additions include Natural Wear Lip Shimmer, Craze Lacquer, Intuitive Blend Shade Adjusting Foundation and Natural Wear Mineral Foundation & Veil.

All of the products are available for under $6 at mass market retailers nationwide, part of its 2009 cosmetic collection.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
BEAUTY CARE

Tom’s of Maine rolls out new deodorant

BY Antoinette Alexander

KENNEBUNK, Maine Tom’s of Maine, a maker of natural personal care products, has announced the launch of its new 24-hour deodorant.

The product combines a natural, vegetable-based formula that is clinically proven to inhibit odor-causing bacteria and environmentally sensitive packaging made from singe-source plastic that can be recycled from canister to cap. The product has never been tested on animals.

The 100% natural deodorant stick, made entirely from renewable ingredients utilizes vegetable-derived propanediol as an alternative to a propylene-glycol deodorant base. Free of aluminum and parabens, the deodorant is free of artificial ingredients.

Furthermore, the packaging is fully recyclable and made from at least 40% recycled content.

Tom’s of Maine 24-Hour Long Lasting Deodorant is available in Mountain Spring and Beautiful Earth fragrances and will be in stores in August.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
BEAUTY CARE

Alba Botanica rolls out new bath, body and skin care collection

BY Antoinette Alexander

MELVILLE, N.Y. Alba Botanica, a Hain Celestial Group brand, has developed a new bath, body and skin care collection that has received the Rainforest Alliance Certified Seal of Approval.

The 19-SKU collection, which debuted in July, is stamped with the Rainforest Alliance Certified Seal of Approval, which ensures ingredients have been sourced from well-managed forests.

The Rainforest Body Collection is formulated with Acai, Andiroba and Cupuacu and promises to hydrate, reduce fine lines and wrinkles and rejuvenate skin, according to the company. At the heart of the collection is Tiger Nut extract, which increases skin resilience and promotes collagen production. Prices range from $9.95 to $25.95.

The Rainforest Alliance pioneered the concept of responsible forestry certification in 1989 and has since certified to Forest Stewardship Council standards more than 126 million acres in more than 65 countries around the world. The seal assures consumers that the ingredients in that product are responsibly harvested to benefit communities, wildlife and the environment.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?