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Watson seeks approval for generic ADHD treatment

BY Alaric DeArment

PARSIPPANY, N.J. — Generic drug maker Watson Pharmaceuticals is seeking Food and Drug Administration approval for a generic treatment for attention deficit hyperactivity disorder, the company said.

Watson announced that it filed a regulatory approval application with the FDA for methylphenidate transdermal system, a patch designed to deliver the central nervous system stimulant methylphenidate over a nine-hour period. The drug is a generic version of Noven Pharmaceuticals’ Daytrana.

Noven filed a patent infringement suit against Watson last week in the U.S. District Court for the District of New Jersey in response to the filing. Under the Hatch-Waxman Act, the suit puts a stay of FDA approval on Watson’s drug for 30 months, or until the Noven and Watson settle the matter. Watson is likely the first company to file for approval of a generic version of Daytrana and as such, will have 180 days in which to compete directly with Noven once it wins final FDA approval.

Daytrana had sales of more than $87 million during the 12-month period ended in July, according to IMS Health.


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Yankee Candle gets ready for winter with 2011 holiday collection

BY Allison Cerra

SOUTH DEERFIELD, Mass. — Yankee Candle is encouraging consumers to embrace the winter months with its latest holiday candles.

New to the Yankee Candle lineup are Cherries on Snow, Mountain Berry and Christmas Rose scents, which complement the brand’s current line of holiday fragrances. All three candles are available in a large classic jar for a suggested retail price of $25.99.

“We are proud to be a part of the holiday tradition for so many families,” Yankee Candle SVP brand, design and innovation Hope Margala Klein said. “Our holiday classic fragrances bring cheer to the homes and hearts of our customers as well as their friends and families. This year’s new scents provide a twist on holiday fragrance which we hope will inspire the start of new seasonal traditions.”

Three new scents now are available at retailers nationwide.

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Cub Foods, Holiday get motors running with fuel rewards program

BY Allison Cerra

EDEN PRAIRIE, Minn. — Supervalu banner Cub Foods and Holiday Cos. have introduced a new fuel rewards program whereby Cub Foods customers can save at Holiday station stores.

Cub Foods said that through this new program, its customers can earn 5 cents off per gallon of gas for every $50 in qualifying purchases (up to a maximum of 25 cents off in a single transaction) at participating stores. Customers may redeem a combined total of up to three gas rewards coupons in one fuel purchase at most Holiday station stores, Cub Foods and Holiday said. The companies also noted that each gas rewards coupon expires 21 days from date of issuance, the discounted fuel volume limit is 15 gallons and the discount must be used on one vehicle per transaction.

“Cub Foods has partnered with Holiday in the past on a popular Gas Rewards program,” Cub Foods president Keith Wyche said. “We know that consumers need to eat and they need to fill their cars up with gas, and we’re very excited to once again bring our customers an opportunity to save money on their fuel purchases at Holiday just for shopping our grocery stores.”

Available at 63 Cub Foods locations in Minnesota, the gas rewards program with Holiday can be redeemed at the more than 175 Twin Cities Holiday locations or at any of the 450 Holidays across the Upper Midwest. For details and exclusions, click here.

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J.Douglas says:
Jun-19-2013 03:45 am

This type of loyalty partnership is a “double-dip” for the consumer as they save on both grocery and gas purchases. By providing the opportunity, the retailers win too by driving grocery customers to the gas station and then back to the grocery store to earn more savings. It is one more way to keep customers active and engaged and feeling rewarded for their loyalty. Read more here

j.smith says:
Apr-02-2012 08:02 am

How did the reward program worked? The saved amount seems extremely small to me, I doubt people were more likely to fuel their vehicles there just because they could get the reward. Usually I am all for deals, I even bought ebc brake pads online because I knew I would get a better price, but the offer is not strong enough to make me get there and get what I need.

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