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Crain’s: Cedra pharmacy caters to NYC’s wealthy with upscale concierge services
NEW YORK — A specialty pharmacy in New York City’s posh Upper East Side is catering to wealthy residents with a new menu of concierge services that range from $2,500 to $6,500 a month, according to a Crain’s article.
Cedra Pharmacy, which opened its doors in December, if offering four tiers of personalized care — Feather, Medial, Grand and Select.
The most expensive tier, Select, is designed for those patients battling cancer.
According to the article, the Grand tier includes weekly at-home medication reviews with a staff pharmacist, monthly home consultations with a nutritionist, a discount on Cedra purchases, twice-monthly therapeutic massages, 24-hour emergency support, semi-weekly personal training and a limo service and nurse accompaniment to doctor’s visits.
Mazen Karnaby, whose professional background includes working for Duane Reade and CVS/pharmacy, founded Cedra Pharmacy in 2014 “as the antidote to the modern pharmacy.”
According to Cedra’s web site, the company also operates a specialty pharmacy location in the Bronx and is planning to soon open a location in Dallas.