Walmart launches in-store program to educate customers on health insurance options
BENTONVILLE, Ark. — To bring transparency and simplicity to the changing health insurance market, Walmart announced Monday it is working with DirectHealth.com to launch Healthcare Begins Here, an in-store program designed to educate customers on health insurance options. DirectHealth.com, an online health insurance comparison site which is an independent licensed health insurance agency, will provide a resource that brings Walmart customers access to health insurance information and enrollment support.
- DirectHealth.com offers access to more than 1,700 plans from 12 leading carriers including Aetna, Cigna, Humana, UnitedHealthcare and participating Blue Cross and Blue Shield companies;
- Customers can compare and enroll in health plans online at DirectHealth.com or over the phone at 888-383-2111;
- 2,700 Walmart stores will be staffed by independent, licensed health insurance agents from DirectHealth.com that can help customers enroll in certain health insurance plans. Agents can also help provide education and guidance on other insurance options; and
- Enrollment can take place during the Medicare open enrollment period from Oct. 15, 2014 through Dec. 7, 2014.
- DirectHealth.com offers access to thousands of Health Exchange plans from more than 300 leading carriers;
- Customers can compare and enroll in health plans online at DirectHealth.com or over the phone at 888-327-0388;
- 2,700 Walmart stores will be staffed by independent, licensed agents from DirectHealth.com who can help provide education and guidance about health insurance options; and
- The Health Insurance Marketplace open enrollment period takes place from Nov. 15, 2014 to Feb. 15, 2015.
Integer Group: 35% of shoppers now use mobile devices to make purchases
- 60% of shoppers have never purchased baby products online and say they never will;
- 47% of shoppers have never purchased food or beverage products online;
- Fewer than one in 10 shoppers will download a retailer's app; and
- Despite the fact that 34% of shoppers make a list on their mobile phones prior to shopping, only 8% of shoppers do so using a retailer's list-making tool.
WebMD Health and Walgreens partnership underscores retail pharmacy as healthcare information depot
Two iconic health brands were brought together last week with the partnership between WebMD Health and Walgreens. The deal couples the online go-to source for healthcare information with one of the retail pharmacy leaders in advancing the scope of practice across the back bench. The deal also underscores the industry trend toward making healthcare coaching readily available at the pharmacy counter by combining WebMD's digital engagement tools with on-hand assistance from Walgreens' pharmacists and nurse practitioners.