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Walgreens expands ‘get fit’ incentives tied to company’s loyalty program

BY Michael Johnsen

DEERFIELD, Ill. — Walgreens on Tuesday announced that walking, running and weight-management goals can be logged and tracked through Steps with Balance Rewards, the retailer’s customer loyalty program. Members will receive 20 points per mile, as well as 20 points per day for tracking their weight. Users also can log individual frequent activities that will earn points when recorded. Additionally, members can sync wireless activity trackers such as Fitbit, Withings and BodyMedia to automatically load the number of steps taken — each device linked will earn 250 points. Fitbit and BodyMedia provide wireless activity trackers, and Withings offers wireless scales.

In order to help participants stay motivated and maintain a healthy lifestyle, Walgreens is making it easy for members to set goals, which earn 250 points for the first goal set, track progress and find encouragement from virtual community members. Members also can promote their participation by sharing their activity badges within social media.

“By enhancing our loyalty program to further promote healthy behaviors, we’re encouraging customers to take steps to help them achieve overall wellness,” stated Graham Atkinson, chief marketing and customer experience officer, Walgreens. “It’s also another way Walgreens helps people get, stay and live well.”

Balance Rewards loyalty card holders already have been awarded more than 15 million points for physical activity through participation in the Walk with Walgreens program.

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U.S. Green Building Council commends Ahold USA for green-building initiative

BY Alaric DeArment

CARLISLE, Pa. — Ahold USA now has the largest number of stores that have received leadership in energy and environmental design certification from the U.S. Green Building Council, the supermarket operator said Tuesday.

Ahold USA, the U.S. division of Netherlands-based Royal Ahold, said six newly constructed stores had received LEED certification. They include four stores in the Stop & Shop New England and New York Metro divisions, one in the Giant-Landover division and one in the Giant-Carlisle division. The stores feature white roofs to reflect sunlight and reduce heat gain, skylights to collect daylight and LED lighting.

"We congratulate and commend Ahold for their leadership as an LEED Volume partner," USGBC president, CEO and chairman Rick Fedrizzi said. "With each new LEED-certified building, we get one step closer to USGBC’s vision of a sustainably built environment within a generation."

So far, the company has 56 stores that have LEED certification for existing buildings.

"By utilizing these innovative green building technologies, we are building all new stores across our retail divisions according to the LEED standards to reduce our environmental impact in the communities we serve for future generations," Ahold USA VP responsible retailing Jihad Rizkallah said.

 

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Schnucks suffers cyberattack; issue contained

BY Alaric DeArment

ST. LOUIS — Schnucks was the victim of a recent attack on its computer network that compromised its credit and debit card system, the supermarket chain said.

Saying that it had "found and contained" the issue behind the attack, Schnucks said that a computer code discovered by an outside computer forensic firm had been designed to capture magnetic stripe data on the back of cards.

"After an extensive review, we confirmed that Schnucks was the victim of a cyberattack," chairman and CEO Scott Schnuck said. "We have identified the issue and taken comprehensive measures to contain the incident. We are cooperating with law enforcement, the Missouri Attorney General’s Office and the credit card companies to determine the scope and magnitude of this crime and apprehend those individuals making fraudulent purchases."

The chain said it had made security enhancements to prevent the attacks from continuing, and that customers could continue using their credit and debit cards at Schnucks stores, and that the company would investigate how long the issue had existed and which stores were affected.

 

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