PHARMACY

Viva Las Vegas: Countdown to RBC 2015

BY Antoinette Alexander

LAS VEGAS — With just about one week to go, a record crowd of more than 8,000 independent pharmacists and pharmacy owners is expected to converge in Las Vegas at the Venetian hotel, July 22 to 25, for the 25th annual Cardinal Health Retail Business Conference, to network with their peers from across the country, celebrate the progress independent pharmacy has made over the last quarter-century, and learn about the newest programs and services available to help drive profitability in their businesses and improve the health of their patients.

“This year, we recognize the 25th anniversary of RBC, and celebrate the work independent pharmacists do day in and day out to improve patient health in their communities, as we share new ideas and solutions to help them continue to serve as their communities’ most trusted healthcare advisors,” said Steve Lawrence, SVP of Independent Sales for Cardinal Health.

In all, nearly 400 manufacturer, automation, software and pharmacy business solutions companies will set up in the massive exhibit hall, which opens for business on July 23 at 11:30 a.m. Cardinal Health will also highlight its array of solutions to help community pharmacies improve their businesses and position themselves to win.

And in between the action on the show floor, Cardinal Health will feature more than 140 hours of pharmacy continuing education, totaling more than 40 sessions over the course of the four-day event, covering topics ranging from opportunities for growth within medication adherence, to immunization updates, to Centers for Medicare and Medicaid Services (CMS) Star Ratings , with the goal of helping independent pharmacists and pharmacy owners improve their clinical services and business operations. You can register for the CEs by clicking here.

Among the featured highlights, special guest speakers include retired U.S. Army Gen. Colin Powell and NFL legend Jim Kelly, who will share their perspectives on leadership, and how each has had to learn to fight adversity, persevere and overcome obstacles to achieve their goals.

To help foster best-practice sharing among pharmacists, Cardinal Health RBC will feature a series of panel discussions aligned across the three core pillars of this year’s conference: retail, wellness and business. (For more, see, “Independent pharmacy owners share ideas for diversification, growth and advanced clinical care programs at Cardinal Health RBC.”)

On July 23 during the general session, Cardinal Health will announce the winners from its annual Independent Pharmacy Best Practices. Winners are selected for implementing exceptional programs in their business that help to demonstrate how independent pharmacies work to improve patient outcomes, drive business results and play expanded healthcare roles in the communities they serve. Winners will receive $3,500 each from Cardinal Health to donate to the pharmacy school or pharmacy association of their choice.

Many new front-end solutions will be available at the conference, including solutions in the Medicine Shoppe and Medicap Pharmacy co-branded showcase, and the Retail Academy, which offers attendees a chance to network and share best practices and fresh ideas with their peers.

Cardinal Health continues its support for female pharmacy ownership with its fourth annual Women in Pharmacy Boot Camp. Slated for July 25 from 8:45 a.m. to 2:30 p.m., Women in Pharmacy aims to connect female pharmacists and pharmacy students with pharmacy owners, with the goal of providing the resources, support and inspiration needed to start, manage and grow their own independent pharmacy businesses. 

And the family focus continues at RBC 2015, with Camp Cardinal Health offering four full days of activities for children ages 3 years to 17 years. Scheduled activities include a visit to the Las Vegas Natural History Museum, arts and crafts projects, activities, games and more.

Drug Store News will be covering all the action at Cardinal Health RBC 2015 in a series of exclusive daily editions, in both print and digital formats. To keep up with all of the highlights, visit DrugStoreNews.com/Cardinal-Health-RBC or follow #RBCWin on Twitter.

And here are a few things to do before arriving at RBC:

  • Download the RBC mobile app by searching “RBC 2015” in the app store. The new and improved RBC mobile app allows users to easily navigate the tradeshow floor, preview speakers, see what's on the menu, complete speaker evaluations and build a personalized agenda.
  • Check out the silent auction benefiting Wounded Warrior Project, a nonpartisan organization that provides programs and services to help injured service members. The auction is open for online bidding on July 13 and closes at 3:30 p.m. on July 24. Some of the hot-ticket items this year include Callaway golf clubs and bag, a Tori Burch leather clutch, an Apple watch and exotic trips. Click here to start bidding.

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PillPack introduces latest pharmacy disruptor: Mobile medicine reminder

BY Michael Johnsen

BOSTON — PillPack on Thursday introduced its Medication Reminders mobile app for iPhone and Apple Watch. According to the full-service pharmacy operation, its the first health app of its kind to automatically import a customer's current medication list regardless of which pharmacy they currently use, and use geo-tracking sensors to create custom reminders based on location, activity or time to more naturally fit with people's daily routine.
 
"The best solution to adherence is simplicity, and the PillPack design tackles this challenge physically with our dispenser and individual pre-sorted packs," stated TJ Parker, CEO of PillPack. "Our goal with the app is to further simplify and re-imagine the medication management experience digitally so we can help folks with their medications, whether they're our customer or not, and regardless of the number of medications they take."
 
The PillPack app features:
 
  • Automatic Med List Import — Rather than type each prescription medication into a phone or upload photos of pill bottles, folks can easily import their medication using PillPack's proprietary methodology with just their name, address, date of birth, and the last four -digits of their Social Security number;
  • Context-Aware Reminders — Utilizing all of the sensors available on the iPhone, users can create custom reminders based on context-specific conditions (e.g. alert me when I arrive at work) that are more intuitive to daily habits than the basic functions of an alarm clock;
  • Smart Gestures — Inspired by the functionality and design of gestures used in e-mail management apps, users can archive medication reminders upon completion or reschedule their alerts if busy with a swipe of a finger; and
  • Apple Watch Functionality — PillPack offers a WatchKit extension to enable a less intrusive med reminder experience at a glance of the wrist.
"Many apps attempt to provide an all-encompassing healthcare solution but fail to truly improve people's daily lives," said Elliot Cohen, chief technology officer of PillPack. "The PillPack Medication Reminders app is designed to excel at one thing: helping people remember to take their medications by leveraging the capabilities of the iPhone and Apple Watch, and making reminders fit their lifestyle rather than the other way around."
 
The PillPack iOS app is available for free download in English and users can download the application from the Apple App Store.
 
PillPack is a full-service pharmacy designed to simplify the process of managing multiple medications through a combination of convenient packaging, technology, and personalized service. PillPack ships a personalized roll of pre-sorted medications, including prescriptions,  vitamins and OTCs,  in individual packs, and the company manages refills for customers by proactively coordinating with physicians and insurance providers.
 
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Mylan launches first Targretin generic

BY David Salazar

PITTSBURGH — Mylan announced Thursday that it had launched its generic version of Valeant’s Targretin (bexarotene) 75-mg capsules. The medication, which IMS Health says generated $155.5 million in sales in the 12 months ending March 31, is intended to treat patients with cutaneous t-cell lymphoma and who are refractory to at least one prior systemic therapy.

“Mylan's launch of the first and only generic Targretin is another example of our commitment to expand access to high quality, more affordable medicines,” Mylan CEO Heather Bresch said. “The launch also strengthens Mylan's growing oncology franchise of more than 30 approved oncology treatments, and associated supportive care and diagnostic products in the U.S. We look forward to continue meeting patient, payor and provider needs in this space.”

Mylan currently has 270 ANDAs waiting for FDA approval, 47 of which are firt-to-file opportunities. 

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