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Vitamin Packs introduces two new multis

BY Michael Johnsen

Vitamin Packs, a personalized vitamin subscription service, on Tuesday unveiled two new products — its Foundational Multi and Pre-Post Natal Multi.

“Our new multivitamins are truly the best that can be developed for absorption, effectiveness, quality and safety,” stated Jason Brown, CEO of Vitamin Packs. “Through our medical advisory board and the latest nutrition research, we identified what the body craves to help it run better — especially at times when we can’t eat perfectly. Whether you are a pregnant or nursing mother, or an adult looking for therapeutic levels of nutritional support, Vitamin Packs combines best-in-quality ingredients to create a unique recommendation made for your body’s needs.”

[quote-from-article] Vitamin Packs’ new multivitamins are available after completing a personalized nutritional assessment. Based on answers to the nutritional assessment, Vitamin Packs curates a custom combination of vitamins and nutritional supplements that meet an individual’s unique needs.

Vitamin Packs’ new multivitamin Foundational Multi is custom formulated to deliver therapeutic levels of essential nutrients, including:

  • Vitamin K2, an often overlooked essential vitamin, supports bone and artery health by clearing plaque formations that can impact heart health;
  • Vitamin B-6 in the form of pyridoxal-5-phosphate, which delivers a higher absorption level than other forms of B-6. By doing this the body receives the right level to support health;
  • Chromium helps regulate blood sugar levels, which is important as more Americans fight pre-diabetes; and
  • Methylated folate is a superior form of folate used because not every body can absorb folate, but they can absorb the methylated form.

Vitamin Packs’ pre-post natal multivitamin features a mix of nutrients to help pregnant and nursing women nourish their little ones. The new pre-post natal multivitamin contains nutrients with the highest levels of absorption, so the body can use more nutrients faster. The pre-post natal multivitamin, suitable for women trying to conceive, includes several essential nutrients needed for mom and baby, including:

  • Vitamin K2 helps to maintain mother’s health while supporting skeletal growth and development in the unborn child;
  • Methylated folate allows both bodies to process folate, an essential nutrient needed to reduce the incidence of neural tube defects; and
  • Organic ginger relieves upset stomachs in pregnant women.

Vitamin Packs’ pre-post natal multivitamin is free of parabens and phalates and does not contain soy, gluten, yeast, wheat or artificial flavors or colors. Its ingredients were selected because they have the highest rate of absorption compared to other prenatal multivitamins on the market.

“A healthy pregnancy starts before conception, and research shows that taking a prenatal three months prior to pregnancy and through pregnancy may help decrease the chances of birth defects and childhood cancers. I recommend that women who are planning to become pregnant begin a prenatal supplement routine right away,” said Michael Roizen, chief wellness officer at the Cleveland Clinic and Vitamin Packs medical advisory board member. "In fact, since 50% of pregnancies are unplanned, the best advice might be for all women with pregnancy potential to begin a prenatal multivitamin. Prenatal vitamins are designed to help mothers and their offspring be as healthy as possible. A prenatal multivitamin before and during pregnancy gives just what a new mother needs – peace of mind – as they grow and care for their little one.”

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One Bar launches Red Velvet Cake flavor in time for Valentine’s Day

BY Michael Johnsen

One Brands on Tuesday launched their newest flavor, Red Velvet Cake online and in specialty stores nationwide.

"Our fans have been asking for a Red Velvet Cake bar and we are thrilled to offer it as a seasonal flavor timed to Valentine's Day," stated Peter Burns, president and CEO of One Brands. "One Red Velvet Cake is especially fun not only because it tastes unbelievable, but because our bars provide a great alternative to traditional Valentine's Day mainstays like a box of chocolates. We're confident that our customers will fall in love with this new flavor."

ONE Red Velvet Cake also will be available at Amazon, at GNC, Vitamin Shoppe and various retailers nationwide for a suggested retail price of up to $2.79.

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Fertile women should supplement diets with folic acid, study finds

BY Michael Johnsen

To help mitigate the risk of autistic traits in children exposed to antiepileptic drugs in utero, women may benefit from folic acid supplementation before they get pregnant, according to a late December article published in JAMA Neurology. Fertile women using antiepileptic drugs should take folic acid supplements continuously, the study concluded.

[quote-from-article] “Supplementing with folic acid by women who are pregnant, or capable of becoming pregnant, has proven essential to reduce neural tube birth defects in babies, and this new study demonstrates the potential for additional benefits of continuous folic supplementation," commented Andrea Wong, vice president, scientific and regulatory affairs for the Council for Responsible Nutrition. "Although this study points to the reduction of autistic traits associated with folic acid supplementation in a specific population — women taking antiepileptic drugs — it underscores the importance for all women capable of becoming pregnant to supplement with folic acid, too. The recommendation for all women of childbearing age to supplement with folic acid is supported by the U.S. Government, the American College of Obstetricians and Gynecologists, the American Academy of Family Physicians, and the American Academy of Pediatrics, and should be heeded to promote the health and wellbeing of future children."

In addition to reinforcing the benefits of folic acid supplementation, the study raises the importance of an open dialogue between patients and their doctors or pharmacists. Some pharmaceutical drugs can have interactions with certain dietary supplements. And other medications can create nutrient depletions or side effects that can be mitigated or offset with careful use of dietary supplements. Both occurrences illustrate the need for patients to discuss candidly both their medication and supplement regimens with their doctors or other healthcare practitioners.

According to CRN, folic acid is only one of many essential nutrients that are necessary for a healthy pregnancy. Well-established science has demonstrated that adequate intakes of iodine, choline, omega-3 fatty acids and iron are also critical during pregnancy and help lead to healthier babies.

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