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Vitabath adds new line of fragrance mists

BY Antoinette Alexander

PHOENIX — Vitabath has introduced a new line of lightweight fragrance mists.

Vitabath’s fragrance collection includes both body washes and fragrance mists in 16 scents.

Spa Day: Indulge, relax and de-stress with therapeutic scents.

  • Green tea and sage

  • Lavender chamomile

  • Cucumber and white tea

  • Citron leaves

In Bloom: Flirty new florals with a twist on traditional scents.

  • Beach blossom

  • Nouveau rose

  • Ivy and lily

  • Asian orchid and coconut

 Fruit Fanatic: A  juicy collection of nature’s delectable sweets.

  • Grapefruit vanilla

  • Green apple and white lily

  • Wild red cherry

  • Pomegranate and blood orange

Cupcake Couture: A sweet confection collection.

  • Dreamy Pink Frosting

  • Luscious Lemon Crème

  • Heavenly Coconut Crème

  • Scrumptious Vanilla Sugar

The formulas are infused with conditioning vitamins, and the antioxidant blend keeps skin healthy. There are no parabens, phthalates or petrochemicals in the collection.

The new fragrance mists and body washes are $9.99 and are sold at such retail outlets as Ulta Beauty and Bed, Bath & Beyond.

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Lay’s turns to consumers to select new potato chip flavor

BY Allison Cerra

PLANO, Texas — Lay’s is celebrating its 75-year anniversary by launching the "Do Us A Flavor" contest, which invites fans to submit their potato chip flavor ideas for the chance to win a grand prize of $1 million or 1% of their flavor’s 2013 net sales, whichever is higher.

Through Oct. 6, consumers can share their flavor inspirations via Lay’s Facebook page. Consumers can select their favorite flavors by clicking an "I’d Eat That" button (rather than the Facebook Like button) and can share their voting activity back to the Facebook community.

Three finalist flavors will be fully developed by Frito-Lay’s culinary experts and unveiled in early 2013. Then, it will be up to fans to vote for the finalist flavor they love most with the winning flavor being revealed in May 2013. The two runner-up finalists will each win $50,000 in prize money.

"We’ve created some really great potato chip flavors over the years, but this time around we’re asking our consumers to weigh in and share their ideas for what comes next," Frito-Lay North America VP marketing Ram Krishnan said. "With a mix of traditions, cultures and backgrounds, we know our fans have what it takes to come up with a truly winning flavor that will be a delicious treat for fans all across the country. We can’t wait to see what fans come up with and all the creative submissions."

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NACDS calls for unified approach to drug abuse in Public Health and Preparedness bill

BY Antoinette Alexander

ALEXANDRIA, Va. — Prescription drug abuse and diversion merit a coordinated response across federal agencies, and pending legislation can advance this unified approach, stated National Association of Chain Drug Stores president and CEO Steve Anderson in a letter to senators.

In the letter, sent to Senate Health, Education, Labor and Pensions chairman Tom Harkin, D-Iowa, and ranking member Mike Enzi, R-Wyo., NACDS urged the senators to include a provision to create a commission or advisory group consisting of the Department of Health and Human Services, the Drug Enforcement Administration and other stakeholders in the Pandemic All-Hazards Preparedness Act of 2011.

“Although the activities and recommendations of the advisory group should be broad in scope, recommendations should include specific direction for federal agencies to carry out,” Anderson wrote. “Most importantly, there should be an agreement from all participants to support this collaborative result.  We believe this would implement sound federal policies for combating the public health scourges of prescription drug diversion and abuse.”

Anderson also noted in the letter views on two other topics related to public health and emergency preparedness: The role of chain pharmacies in services, including immunizations, and the importance of pharmaceutical supply chain integrity.

“NACDS strongly advocates for the expansion of pharmacists’ abilities to provide immunizations so that we may provide immunization services to prevent and mitigate pandemic illnesses,” Anderson wrote.

Regarding supply chain issues, Anderson stated, “…we understand that PAHPA may be a vehicle for adding supply chain integrity legislative language currently under consideration and development by the committees of jurisdiction and through the efforts of Sens. [Michael] Bennet, D-Colo., and [Richard] Burr, R-N.C. As a member of the Pharmaceutical Distribution Security Alliance, we support these efforts and look forward to seeing the legislative language under development.”

As reported by Drug Store News, NACDS submitted earlier in the week a hearing statement to the U.S. Senate Caucus on International Narcotics Control regarding drug abuse strategies.


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