BEAUTY CARE

US Farms introduces new Aloe Vera Gel

BY Antoinette Alexander

SAN DIEGO US Farms, which grows, markets and sells ornamental plants and aloe vera-based consumer products like Aloe Vera Juice, has announced the launch of its new US Farms Aloe Vera Gel.

The new US Farms Aloe Vera Gel is being marketed and sold in 8-ounce tubesand retails for $9.95 as a skin care product.

According to the company, product uses include sunburns, hair gel, shavinggel, eye make remover, acne, cuts, scrapes and burns. 

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MODE launches new lip product

BY Antoinette Alexander

ALBANY, N.Y. MODE, whose beauty products are sold in drug stores, supermarkets and specialty stores, has announced the launch of its new Lip Lacquer in Like a Virgin.

The fuchsia lacquer promises to give lips ultra shine and is infused essential oils, natural pearlescents, sweet almond oil and proactive natural waxes for healthy lips.

Lip Lacquer in Like a Virgin began hitting store shelves this month and has a suggested retail price of $4.75.

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Ronald Lauder steps down from Estee Lauder Cos. board

BY Antoinette Alexander

NEW YORK The Estee Lauder Cos. has announced the retirement of Ronald S. Lauder from the company’s board of directors. Filling the vacancy on the board is his daughter, Jane Lauder.

Ronald S. Lauder will continue to serve as chairman of Clinique Laboratories and as an officer of The Estee Lauder Cos.

Jane Lauder currently serves as SVP/GM of the company’s Origins brand. Prior to joining Origins, she was SVP of global marketing for the company’s Clinique brand. Her previous experience also includes serving as VP marketing for BeautyBank and VP marketing for Stila.

The Estee Lauder Companies’ board of directors consists of 13 directors, four of which are members of the Lauder family and will now include: William P. Lauder, chairman of the board and executive chairman of The Estee Lauder Companies; Leonard A. Lauder, chairman emeritus of the board; Aerin Lauder, SVP and creative director of the Estee Lauder brand; and Jane Lauder.

“We are very pleased that Jane has joined our board of directors,” stated William P. Lauder. “Jane’s innovative marketing sense, longstanding commitment to our company and proven talent has earned her the respect of our directors. She has a deep understanding of our business and the family values upon which our company has been built. I am confident she will help carry on the heritage that has been instrumental in driving long-term shareholder value and enhancing our role as the leader in prestige beauty.”

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