BEAUTY CARE

Unilever gears up to consolidate personal care business

BY Antoinette Alexander

ENGLEWOOD CLIFFS, N.J. Unilever has announced plans to close its Chicago offices by July 2010 as it works to combine its Chicago-based antiperspirants, deodorant and hair care group with its skin care business to form a personal care business unit at its North America headquarters in Englewood Cliffs, N.J.

The move will impact approximately 200 employees.

Between 2006 and 2009, Unilever has integrated a number of businesses and offices to leverage the resources and capabilities across its brands to drive further growth. Those integrations include supply chain integrations announced in 2008 and 2009, the North American Ice Cream business integration into the U.S. business announced in 2007 and the consolidations of offices in Connecticut and Illinois announced in 2006.

“Over the last few years, we have made significant progress in bringing Unilever teams together in North America,” stated Michael Polk, president of Unilever Americas. “We have become a more unified, collaborative and focused organization — and we are driving results. The decision to create a single PC unit within the U.S. business is in line with this progress, and will leverage the resources and capabilities across our PC brands to drive further growth.”

Unilever’s portfolio of personal care brands includes Axe, Sunsilk, Suave and Degree and Dove.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
BEAUTY CARE

Tennis pro Serena Williams launches Active Lifestyle Skincare Destinations with CVS/pharmacy

BY Antoinette Alexander

NEW YORK CVS/pharmacy is introducing — through a partnership with Mission Skincare, which was co-founded by tennis star Serena Williams — the new Active Lifestyle Skincare Destinations in its beauty departments nationwide.

The Active Lifestyle Skincare Destinations will be stocked with lip, face, body and sun care products for those consumers who live active and healthy lifestyles.

“Our customers are smart, savvy and constantly on the go. Whether they’re out for a run, chasing their kids around the house or cheering from the sidelines, they’re in motion,” stated Mike Bloom, SVP merchandising for CVS/pharmacy. “And with healthy living comes the need for skin care that meets your active needs. That’s where Mission Skincare steps in with products developed and tested by the world’s greatest athletes for use by everyday people on the go.”

To celebrate the partnership, Mission is launching six new products: revitalizing lip therapy gel in peppermint, mega balm antioxidant lip refreshers in blueberry-pomegranate and acai-lemonade, replenishing hand and body moisturizer, and rejuvenating face moisturizer. The skin care and lip care products will be available exclusively in the Active Lifestyle Skincare Destinations at CVS/pharmacy in November.

Mission Skincare was founded in 2008 by a group of top athletes, including Williams and professional soccer player Mia Hamm.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
BEAUTY CARE

Neutrogena goes online for holiday shopping

BY Allison Cerra

LOS ANGELES Neutrogena has launched a Web site just in time for the holidays.

Neutrogena Holiday, an online destination where consumers can shop this season’s best beauty buys for family and friends, offers a range of the brand’s best-selling and favorite cleansing, acne, anti-aging and body care products.

Neutrogena encourages giving the gift of beauty with seasonal offers, including free shipping on orders over $25, 25% off a purchase of three or more products and free samples with every purchase.

To shop Neutrogena favorites any time of day, visit the site: http://holiday.neutrogena.com.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?