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Ulta celebrates fall with ’21 Days of Beauty’ event

BY Antoinette Alexander

CHICAGO — Beauty retailer Ulta kicked off on Sept. 4 its “21 Days of Beauty” at stores nationwide, a celebration focusing on fall’s trends and corresponding free gifts, season beauty tips, in-store consultations and live demos from beauty brand experts.

Each day throughout “21 Days of Beauty,” the retailer will feature one "Beauty Steal" and a "Beauty Focus Day."  Beauty Steals include special pricing and buy-one-get-one-free" offers. Beauty Focus Days offer makeup and skin care specialists who focus on selected brands each day, providing individual makeup tips, trend updates and skin consultations.

Participants include such cosmetic and skin care brands as Bare Escentuals, Philosophy, Smashbox, Too Faced, Bliss, Urban Decay, Murad, Kinerase, Purminerals and Stila.

Helping to celebrate the event, Ulta has teamed up with Allure and Glamour to offer a yearly subscription to both magazines for $21.

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Tracking medication adherence easier in integrated health systems with EHRs, Kaiser Permanente study finds

BY Alaric DeArment

DENVER — Patients using an integrated healthcare system that uses its own pharmacy and electronic health records get their medications filled at a higher rate than those in nonintegrated systems, according to a new study published in the Journal of General Internal Medicine.

The study — conducted by Kaiser Permanente Colorado among 12,061 patients with newly ordered medications for diabetes, blood pressure and cholesterol — found that 93% of patients got their prescriptions for blood pressure drugs filled, along with 89% of those taking diabetes medications and 87% of those taking cholesterol drugs.

Previous studies in nonintegrated health systems found that rates of failure to fill new prescriptions — known as primary nonadherence — were as high as 22%, but the percentage was likely overestimated because those systems must link medication orders and pharmacy claims from different organizations, and pharmacy claims databases don’t include patients who don’t fill their first prescriptions or those who pay cash, researchers said. By contrast, an integrated health system keeps track of data on who fills a prescription and who doesn’t.

"Given that adherence to medications is directly associated with improved clinical outcomes, higher quality of life and lower healthcare costs across many chronic conditions, it is important to examine why some people never start the medications their doctors prescribe," said Marsha Raebel, an investigator in pharmacotherapy with the Kaiser Permanente Colorado Institute for Health Research and the University of Colorado School of Pharmacy. "Having electronic health record medication order entry linked to pharmacy dispensing information makes it easier for clinicians and researchers to identify patients who are not getting their new prescriptions filled."

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CRN adds White House insider to its annual meeting docket

BY Michael Johnsen

WASHINGTON — The Council for Responsible Nutrition on Wednesday announced that former White House press secretary Robert Gibbs will be a featured speaker at The Conference, CRN’s annual symposium for the dietary supplement industry.

“Robert Gibbs is a talented and seasoned communications professional who helped President Obama shape his message while in the Senate, on the campaign trail and most recently in the White House," stated Steve Mister, CRN president and CEO. "His familiarity with the president, his expertise on numerous critical policies currently being discussed in Washington and his lengthy record of success make him uniquely qualified to speak to attendees."

Gibbs will provide his thoughts on the current political environment and share his insider perspective on the inner workings of the Obama administration, CRN stated. Gibbs also will discuss recent changes to healthcare laws and other important issues he worked on throughout his tenure in the White House.

Gibbs was the 28th White House press secretary, working for President Barack Obama. He was the communications director for then-U.S. Sen. Obama and Obama’s 2008 presidential campaign. Prior to joining Sen. Obama’s team, Gibbs was press secretary of John Kerry’s 2004 presidential campaign and has previously specialized in Senate campaigns, having served as communications director for the Democratic Senatorial Campaign Committee and for four individual Senate campaigns, including those of Obama in 2004 and Fritz Hollings in 1998. Gibbs also was the press secretary of former Rep. Bob Etheridge, D-N.C.

Gibbs left his White House position in February 2011 and currently is working as a senior strategist to the Obama/Biden 2012 re-election campaign.

The Conference takes place Oct. 19 to 22 at the Terranea Resort in Rancho Palos Verdes, Calif.

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