BEAUTY CARE

Trendy men’s brand Beard Guyz expands distribution

BY Gina Acosta

GLENDALE HEIGHTS, Ill. — Hot new men's beauty brand Beard Guyz is expanding its distribution to several drug stores and mass retailers. 

The brand recently announced that Beard Guyz products are now available at Walgreens, Meijer, Target, Giant Food and other retailers nationwide.

Universal Beauty Products launched the Beard Guyz brand of men’s products last year, and consumer response to the brand has been positive and growing.

“There were relatively no products for taking care of beards,” Howard Brauner, VP of new product development at Universal Beauty Products said last year. “It was really an online cottage industry. 

But with some studies showing that beards can be dirtier than toilets, Brauner knew he was onto something. The result was Beard Guyz, a complete regimen for beard care. The lineup includes Daily Wash 35 (the total number of ingredients in the formula), Deep Conditioner 25, Balm for Course Hair, Balm for Fine to Medium Hair and Beard Oil 25. The ingredients are high quality, natural and organic. All SKUs are priced at $14.99. The company plans to add a fragrance this year.

 

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Waterpik unveils new portable water flosser

BY Gina Acosta

FORT COLLINS, Colo. — Consumers on-the-go will be thrilled to know they don’t have to skip their flossing routines when they leave home now that Waterpik has launched a portable water flosser.

The new Waterpik Cordless Freedom Water Flosser is smaller and doesn’t need to be plugged in, which makes it perfect for travel or small sinks. The unit can easily be stored in a medicine cabinet at home. And because it is fully water proof, it is perfect for use in the shower.

The Cordless Freedom Water Flosser also features five tips, a high-volume, covered reservoir, a hygienic tip storage compartment and an advanced pressure control system with 10 settings.

The Waterpik Cordless Freedom Water Flosser is available at drugstores and mass retailers for a suggested price of $44.99.

 

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McKeon launches new LunaGuard dental protector

BY Gina Acosta

WARREN, Mich. — Consumers who grind their teeth at night have a new solution in the oral care aisle from McKeon Products Inc.

McKeon has launched its new and improved LunaGuard, which the company says provides better protection against bruxism (nighttime teeth grinding), more comfort when in use, and significant consumer health care savings.

The LunaGuard Nighttime Dental Protector is a bite guard that provides better protection than conventional nighttime bite guards due to its design and materials. It is made of a strong thermoplastic that prevents the user from biting through the guard. Engineering tests from the company show the LunaGuard provides up to 30% better protection than conventional nighttime bite guards. 

The new LunaGuard is available now at Rite Aid, Weis Markets, Kinney Drugs and Discount Drug Mart, Inc. and Walgreens, as well as online at target.com.

 

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