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Tide looking to open dry-cleaners franchises in Ohio, Atlanta markets

BY Allison Cerra

CINCINNATI Procter & Gamble’s detergent brand is looking to open franchised dry-cleaning locations for consumers in the Columbus, Ohio, and Atlanta markets.

Agile Pursuits Franchising, a P&G subsidiary, is looking to open Tide Dry Cleaners for the two cities, which would employ 15 to 20 people per location. Tide Dry Cleaners began in 2008, with a pilot of three dry cleaner stores in Kansas City.

P&G’s Agile Pursuits Franchising entered the car wash business in 2007 with P&G’s Mr. Clean brand, and now is the largest full-service U.S. car wash franchise, with 16 locations in Ohio, Georgia and Texas; another seven facilities are under development.

“Entering the franchise and service market is a model we find very attractive, as shown by the Mr. Clean Car Wash operations,” said Jeff Wampler, general manager for Tide Dry Cleaners. “Expanding our interests into the services industry helps us to reach more consumers’ lives with outstanding service we know consumers are looking for and need.”

For more information, visit Tidedrycleaners.com/franchising.

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Dawn Professional names contest winner at industry event

BY Allison Cerra

CINCINNATI Procter & Gamble’s Dawn Professional brand has announced the winner of its “Make Your Restaurant Shine” contest at the National Restaurant Association Show in Chicago.

The Dawn Professional line — which provides comprehensive kitchen cleaning solutions to restaurants around the country — awarded Martha Bralkowski, the owner of Jordan’s Bar and Grill in Ridgway, Pa. The award was presented by chef Spike Mendelsohn on the World Culinary Stage, P&G said.

Mendelsohn presented Bralkowski with a $20,000 check for restaurant improvements. She also will receive a one-on-one expert consultation at her restaurant with Mendelsohn later this year. An experienced restaurateur, he will provide expert advice on how to best use the award, share feedback on Jordan’s menu and discuss how to use social media for success. Tips from this session will be featured at www.DawnCelebrations.com.

“Dawn Professional has always been a trusted partner of the restaurant industry, providing products and resources to help restaurants succeed. ‘Make Your Restaurant Shine’ is a way for us to help one deserving restaurant owner — Ms. Bralkowski — in a very personal way,” said Eric Hetrick, director, P&G Professional. “We hope this $20,000 award will help make Jordan’s Bar & Grill an even bigger part of the Ridgway, Penn., community.”

As the winner of the “Make Your Restaurant Shine” contest, Bralkowski also received a paid trip for four adults to the 2010 National Restaurant Association show now underway in Chicago. Contest applications were received online at www.DawnCelebrations.com through April 12.

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FDA grants orphan drug designation for Friedreich’s ataxia treatment

BY Alaric DeArment

WALTHAM, Mass. The Food and Drug Administration has granted special designation to encourage the development of a drug made by Repligen for treating a rare degenerative disease, Repligen said Monday.

Repligen said the FDA’s Office of Orphan Products Development granted orphan drug designation to the drug RG2833, a treatment for Friedreich’s ataxia. The FDA grants orphan drug designation to treatments for rare diseases and grants incentives such as a seven-year market exclusivity period, compared with the usual five years granted to new drugs.

Friedreich’s ataxia is a genetic illness affecting around 15,000 people worldwide that results from a gene defect causing insufficient production of the protein frataxin, leading to degeneration of nerves controlling muscle movements in the arms and legs and nerve tissue in the spinal cord. Symptoms of the disease typically emerge between the ages of 5 and 15 years and lead to severe disability, incapacitation and loss of life in early adulthood.

“We are very pleased to receive orphan drug designation for our Friedreich’s ataxia program,” Repligen CEO Walter Herlihy said. “RG2833 is the first compound that targets activation of the defective gene responsible for Friedreich’s ataxia. If this approach is successful, it has the potential to significantly impact patients’ lives.”

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