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TGI Fridays adds extra spice to snack line

BY Gisselle Gaitan

Inventure Foods, the creator of the TGI Fridays snack line, has unveiled two of the brand’s latest innovations that are to be featured in the established Party Bites and Potato Skin offerings.

“Innovation in indulgent snacking continues to be our number one goal,” Steve Sklar, senior vice president and general manager at Inventure Foods, said. “We have the unique opportunity of being able to offer ultimate snackers the trendy flavors they crave through our TGI Fridays product lines. We are able to get creative and pack new varieties with flavors that are quickly becoming favorites and staples in consumer’s kitchens, while also providing a tasty snack perfect for any party.”

Inspired by original Friday dishes, the new snack varieties include:

  • Chipotle Cheese Party Bites that contain cheese and chipotle spice;
  • Cheddar Bacon Party Bites that feature cheese and bacon; and
  • Sriracha Ranch Potato Skins that have sriracha with cool ranch.

All three new offerings are available for purchase in convenience stores nationwide. The Chipotle Cheese and Cheddar Bacon Party Bites come packaged in a 2.25-oz. bag that retails for $1.99. The Potato Skins are packaged in 3-oz. bags that retail for $1.99 each.

Further information on TGI Fridays snack line can be found on Inventure Food’s website.

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Suavitel, Fabuloso unveil advanced formulations

BY Gisselle Gaitan

Colgate-Palmolive, the parent company of Suavitel and Fabuloso, shared new innovations that are now available from both brands.

The latest from Suavitel, which called the complete line, aims to ease the laundry process with new technology in its formulation that allows for an advancement in the softening of clothes, provides long-lasting color protection and fewer wrinkles, the company said.

When it comes to the cleaning agent Fabuloso, The New York City-based company unveiled the new complete collection. The latest offering from the brand aids in the removal of limescale, cuts through grease and gets rid of stains while providing a fresh fragrance, the company said.

Suavitel Complete is available in the field flower and morning sun fragrances, which retail from $2.99 to $6.99 each. Fabuloso’s complete line comes in the floral burst and cool mist scents that retail from $1.69 to $3.99 each. Both innovations from the brands can be purchased nationwide in a variety of retailers and through select e-commerce outlets. Further information can be found on Suavitel and Fabuloso’s websites.

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Canada Dry expands ginger ale offerings

BY Gisselle Gaitan

Canada Dry is refreshing its line of classic ginger ale by adding a new flavor to its portfolio. The Canada Dry Ginger Ale and Lemonade is the latest offering from the Dr Pepper Snapple Group brand, and it contains classic ginger ale with a splash of lemonade. The Plano, Texas-based brand’s launch follows more than a decade of growing sales.

“Canada Dry has seen 11 years of consecutive growth, which is a testament to our consumer loyalty and ability to develop great tasting flavor combinations, taste-tested and approved by our consumers,” Dave Falk, vice president of marketing for Canada Dry, said.

The brand will be promoting the launch with an ad campaign that will feature a new character called Ginger Man. This guru, which is to be played by Cullen Moss, is on a mission to give consumers guidance on how to taste nirvana, the company said. Ginger Man will accompany an integrated campaign consisting of national television commercials, audio streaming program advertising and an extension across social, digital and media channels.

“Relaxing with a Canada Dry has always been part of its heritage,” Doris Chung, senior vice president and creative director at Deutsch, said. “With the launch of its new product, ginger ale and lemonade, we were able to bring this concept to life through Ginger Man. We’re excited to debut this modern guru and share the secrets of relaxation with the world.”

Canada Dry Ginger Ale and Lemonade is now available for purchase at retailers nationwide.

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