Survey ranks sexual frequency, satisfaction among Americans
PRINCETON, N.J. Americans rate their sexual satisfaction as only just above average (6.5 out of 10) according to findings from a new survey released last week by Church & Dwight.
While U.S. men and women report having sex 84 times a year, or seven times a month, 71% say they are always looking for ways to increase pleasure in the bedroom, with 60% agreeing such pleasure aids as personal massagers could really spice up lovemaking.
The survey, commissioned by Trojan through StrategyOne and measuring sexual frequency and satisfaction, found that only about one-fifth of respondents were “extremely satisfied” with their sex lives and 1-in-3 were generally “dissatisfied.”
As many as 62% of respondents reported a desire to have sex more often. Men (73%) were more likely than women (53%) to want more frequent sex.
Further, 83% of Americans believed good sex is an important part of overall health and wellbeing, and 76% said they are looking for ways to make their sex lives more exciting.
According to the data, sexual satisfaction is highest in Atlanta (73%) and New York (71%) and lowest in San Francisco (63%) and Philadelphia (64%).
Meanwhile, Houston residents have the most sex per year by a large margin, with residents reporting having sex 101 times annually. Atlanta ranks second in sexual frequency (88 times per year), while San Franciscans report having the least sex (60 times per year).
LIVE FROM MARKETPLACE: Tears of joy
WOBURN, Mass. Dubbed as the potential “next generation” of dry eye products, Advanced Vision Research is working toward a spring 2010 launch of its TheraTears Xtra.
The new dry eye solution contains trehalose, and all-natural ingredient with high water-retention capabilities. And while “trehalose” may not mean much to consumers, this will — TheraTears Xtra makes their dry eyes feel better faster and longer.
LIVE FROM MARKETPLACE: Mederma launches stretch mark therapy
GREENSBORO, N.C. Shipping in January 2010, Merz Pharmaceuticals is branching its Mederma scar brand out into a new area that ought to find quite a bit of traction among both new moms and female baby boomers — Mederma Stretch Marks Therapy. According to Merz, 85% of women have stretch marks.