HEALTH

Study shows parents speak to teens about OTC abuse

BY Michael Johnsen

WASHINGTON A new Partnership/Metlife Parents Attitude Tracking Study indicates that 65% of parents are talking to their teens about the dangers of using over-the-counter cough and cold medicine to get high, up from 55% in 2007.

“We know that parents play a critical role in keeping their kids drug-free,” stated Linda Suydam, president of the Consumer Healthcare Products Association. “It is great news that more and more parents are exercising that power and talking to their kids about cough medicine abuse just as they would about any substance abuse behavior.”

Nationwide statistics from the National Institutes of Health’s Monitoring the Future study show a slight overall decline in teen cough medicine abuse. ”That is one of the reasons the Partnership is so committed to helping parents have these important conversations with their teens.”

“The data are encouraging, since we know that kids who learn a lot from their parents about the risks of drugs are up to 50% less likely to ever use  drugs,” stated Steve Pasierb, president of the Partnership for a Drug-Free America.

CHPA works with the Partnership and other interested organizations on a number of initiatives targeting teen cough medicine abuse. All of the association’s efforts can be found on http://www.StopMedicineAbuse.org.

“Our member companies are steadfast in their commitment to prevent teen cough medicine abuse,” Suydam stated. “But we know that our work is far from over. With the help of such partners as the Partnership for a Drug-Free America, the Community Anti-Drug Coalitions of America, and D.A.R.E. America, we will continue our efforts to make sure all parents are aware of this substance abuse behavior and most importantly, talking with their children about it.”

The PATS-Parents 2008 is a nationally projectable survey of 1,004 parents of children in grades 4-12 and was conducted by the Partnership with major funding from MetLife Foundation.

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FDA, FTC take action against fradulent ads of products for swine flu

BY Alaric DeArment

ROCKVILLE, Md. The Food and Drug Administration and Federal Trade Commission have taken action against Web sites that advertise fraudulent products for the 2009 H1N1 influenza virus, popularly known as swine flu.

The two agencies urged the public Friday to be wary of Web sites and other promotions for products that claim to diagnose, prevent, mitigate, treat or cure the virus and advising companies that operate the Web sites that they must take prompt action to correct or remove promotions of the products lest they face enforcement action.

“Consumers who purchase products to treat the novel 2009 H1N1 virus that are not approved, cleared or authorized by the FDA for the treatment or prevention of influenza risk their health and the health of their families,” FDA acting associate commissioner for regulatory affairs Michael Chappell said in a statement. “In conjunction with the Federal Trade Commission, the FDA has developed an aggressive strategy to identify, investigate and take regulatory or criminal action against individuals and businesses that wrongfully promote purported 2009 H1N1 influenza products in an attempt to take advantage of the current flu public health emergency.”

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HHS releases television, radio PSAs on swine flu

BY Michael Johnsen

WASHINGTON The U.S. Department of Health and Human Services on Friday announced the availability of television and radio public service announcements on steps people can take against 2009 H1N1 influenza, also known as the swine flu.

The TV PSA, a 60-second spot featuring Acting Surgeon General Steven Galson, will be satellite fed 2 p.m. on Friday. The feed will be handled by the National Association of Broadcasters.

The NAB has posted a broadcast quality download at this site: https://download.yousendit.com/WnBSMFhqQ0M5RlpMWEE9PQ.

Three 30-second radio PSAs in English and another three in Spanish are available for download at a site hosted by the Centers for Disease Control and Prevention. The spots are in MP3 format and are accompanied by matching live-read scripts.

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