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Snyder’s of Hanover goes peanut-free

BY Gina Acosta

HANOVER, Pa. — Just in time for back to school, Snyder's of Hanover has transitioned its main pretzel bakery to a peanut-free production facility to accommodate consumer demand for snacks free of the allergen.

"Snyder's of Hanover pretzels have always been a great snacking option for families with kids because they're baked, wholesome and delicious," said Rod Troni, CMO for Snyder's-Lance. "Now that our bakeries are peanut-free facilities, it makes pretzels an even better choice, especially for kids with peanut allergies.  They provide families with a great snack alternative for school, home or anywhere with friends."

According to Food Allergy Research and Education, approximately 3 million people report allergies to peanuts and tree nuts, and the number of children living with peanut allergies appears to have tripled between 1997 and 2008. The rise in nut allergies among America's children has led some schools to eliminate their use of peanut products altogether and discourage children without peanut allergies from bringing peanut products to school.

"It's important to note that most of our Snyder's of Hanover® products already did not contain nuts," said Troni. "But we took the extra step of turning our facility peanut-free to eliminate the chances of cross-contamination."

Snyder's of Hanover pretzels made in any of the company's peanut-free facilities will have packaging clearly marked with a peanut-free icon and allergen information. Many of the products, including favorites such as Pretzel Minis, Pretzel Sticks, Pretzel Snaps and Pretzel Rods already display the new allergen information and are on shelves now. Remaining products with updated graphics will be on store shelves by the end of the year.

 

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Lay’s gives consumers a passport to global flavors

BY Gina Acosta

PLANO, Texas, July 18, 2016 /PRNewswire/ — America's leading snack chip brand is expanding its portfolio to include flavors that reflect consumers' increasingly global palates.

Lay's, one of the marquee brands from PepsiCo's Frito-Lay division, is bringing some of the top flavors from around the world – Brazilian Picanha, Chinese Szechuan Chicken, Greek Tzatziki and Indian Tikka Masala – to chip form.

"This summer, all eyes will be on the global stage, reminding us of our desire to travel and explore the world.  While most of us can't just hop on a plane, all of us can travel through our taste buds," said Jeannie Cho, vice president of Frito-Lay marketing. "The Passport to Flavor program invites consumers to try four delicious new global flavors, while also giving them a chance to win a variety a different trips and travel-related prizes."

According to a recent Mintel study, three out of five people feel they have become more adventurous when it comes to trying ethnic cuisines. The Lay's brand is offering consumers the opportunity to see the places that inspired the flavors themselves. 

The new flavors include:

• Brazilian Picanha – the potato chip captures the flavor of Picanha, the finest cut of Brazilian steak, which is skewer-grilled with coarse salt to lock in flavor with a mix of chimichurri sauce
• Chinese Szechuan Chicken – The regional Sichuan Pepper is where takeout favorite Szechuan Chicken gets its name. The potato chip embodies the dish with the tongue-tingling sensation of "málà"
• Greek Tzatziki – Made up of a mix of dill, garlic and other unique spices added to yogurt, Tzatziki is a Mediterranean classic
• Indian Tikka Masala – Packed with flavorful spices like turmeric and cumin, the tomato-based dish Tikka Masala is a fixture in global cuisine

Consumers can find all four international flavors at retailers nationwide beginning July 25.

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Genesis Today expands line of fruit juice drinks

BY Gina Acosta

AUSTIN, Texas — Supplement brand Genesis Today is expanding its popular line of Superfruit Juice with three new offerings that contain less sugar than other specialty juices.

The brand announced it is launching Acai Berry Classic, Greens + Flaxseed, and Pomegranate & Berries + Resveratrol. These new Genesis Today juices contain 63-72% less sugar than the leading specialty juice competition.

"Our Superfruit Juices are among our most popular products," says Jeff Brucker, VP of marketing at Genesis Today. "We realize that consumers are looking to reduce sugar in their diets. As Genesis Today is a lifestyle brand, we are very committed to supporting overall human health, and decided there was a need for specialty superfruit juices with significantly less sugar than what is currently being offered. They have a great, refreshing taste and are excellent sources of B Vitamins and Vitamin C without any artificial sweeteners." 

Each of the Genesis Today juices provide B vitamins as well as vitamin C, are gluten free, dairy free, vegan, and contain no artificial sweeteners or flavors. Each juice contains only 60-70 calories per eight ounce serving.

The new Superfruit Juices are available at retailers nationwide, including at Walmart and H-E-B, in either the produce section or the conventional juice aisle. The juices retail for $7.99 for a 59-ounce recyclable BPA free container.

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