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Snuggle makes a big ‘Snifference’ in the laundry aisle

BY Gina Acosta

WILTON, Conn. — A brand known for softening laundry for over 30 years is taking category leadership and innovation to the next level with two new product introductions.

The Snuggle brand has rolled out two new product lines: Snuggle PLUS SuperFresh and Snuggle Cherry Blossom Collection.

“Snuggle has long been a leader in championing breakthrough innovations that make a big ‘Snifference’ in the everyday lives of consumers,” said Bibie Wu, VP of marketing for Snuggle. “With Snuggle PLUS SuperFresh and the Cherry Blossom Collection, we help families say ‘good-bye’ to laundry odor and ‘hello’ to the scent of spring.”

Snuggle PLUS SuperFresh fabric conditioner contains patented odor-eliminating technology that absorbs and neutralizes malodors, and then infuses laundry with long-lasting freshness and Snuggly Softness. 

The new Snuggle Cherry Blossom Collection was inspired by the growing popularity of this fragrant harbinger of spring. 

The new Snuggle PLUS SuperFresh and Snuggle Cherry Blossom Collection products are now available at retailers nationwide.

 

Visit www.snuggle.com, like Snuggle on Facebook and follow on Twitter and Instagram for more information.

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Weis Markets Q1 sales up 3.6%

BY Michael Johnsen
SUNBURY, Pa. – Weis Markets on Monday reported sales increases of 3.6% to $738.2 million for the 13 weeks ended March 26. Same-store sales were up 3.6%. 
 
"Our results continue to benefit from our long-term pricing investments and the refinement of our marketing programs, which spurred increased sales in center store, HBC, frozen, pharmacy and most of our fresh departments," stated Jonathan Weis, Weis Markets chairman and CEO. "These investments and refinements were complemented by improved supply chain and store support efficiencies and an increased focus on our store-level customer experience."
 
The incremental sales impact due to the Easter calendar shift was approximately $7.1 million or a 1% increase in comparable store sales, the company reported. 
 
Weis Markets' first quarter net income increased 51.1% to $20.1 million during the period, while earnings per share increased 50% to $0.75 per share compared to $0.50 per share for the same period in 2015. 
 
During the same period, the company's operating income increased 57.4% to $31.3 million.
 
 
 
 
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