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Snack Pack adds three new pudding flavors to line

BY Allison Cerra

OMAHA, Neb. ConAgra has expanded its Snack Pack pudding line to now include three new delectable flavors.

Snack Pack’s line of pudding now will include blueberry muffin, cinnamon roll and sugar free caramel varieties that can be enjoyed day or night.

“Research showed the majority of our consumers enjoyed Snack Pack pudding as part of their lunch or as an afternoon snack,” said Jamel Richardson, brand manager, ConAgra Foods. “With the new Snack Pack flavors, such as blueberry muffin and cinnamon roll, we’re able to deliver a convenient, wholesome sweet treat appropriate for any time of day, including between breakfast and lunch and late night.”

Sold at grocery stores nationwide for an average retail price of $1.24 for four pudding cups, Snack Pack pudding comes in a multitude of flavors, including chocolate, vanilla, tapioca and butterscotch.

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Give me your thirsty: Kvass arrives in New York

BY Allison Cerra

NEW YORK A beerlike soda is coming to the United States, from Russia with love.

Kvass — a staple refreshment in Russia — will be distributed in the New York metropolitan area, Coca-Cola announced Thursday. Available exclusively at Whole Foods Market stores, Kvass is fermented with high-quality rye and barley, and flavored with natural sugar for a clean, sweet finish. Kvass’s complex taste and authentic flavors will entice those looking for a refreshing, robust and unexpectedly crisp malt taste, Coca-Cola said. Though made through a process like beer, Kvass’s fermentation is closely monitored to ensure the alcohol level falls within the Food and Drug Administration’s guidelines for a nonalcoholic beverage.

“We are pleased to be able to introduce authentic Russian Kvass to New York in recognition of President Medvedev’s historic visit,” said Deryck Van Rensberg, president and general manager for venturing and emerging brands at Coca-Cola North America. “Importing Krushka & Bochka Kvass directly from Russia allows us to provide the New York metro area with a unique beverage of the highest quality, steeped in Russian culture and enjoyed for a thousand years.”

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Pure Water Solutions to expand distribution of Wat-aah!

BY Allison Cerra

PLAINVIEW, N.Y. A subsidiary of Full Motion Beverage has entered into an exclusive agreement to distribute its water brand throughout a region of New York.

Pure Water Solutions will expand its distribution of Wat-aah! premium fortified water throughout Long Island, N.Y., with the help of Power Potions.

Christopher Mollica, president of Full Motion Beverage, stated, “Wat-aah! is an important part of our diverse product line. The product is geared toward a younger audience compared to other water products, and also offers us a shot at the high-volume institutional market for beverages.”

Full Motion Beverage is a diversified beverage company that owns, markets and exclusively develops brands in the nonalcohol sector of the beverage industry.

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