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SmartyPants Vitamins intros several ‘firsts’ with new women’s multi

BY Michael Johnsen
MARINA DEL RAY, Calif. – SmartyPants Vitamins earlier this week announced the availability of its first premium gummy formulated specifically for women – SmartyPants Women’s Complete. Made with 15 essential nutrients packed into a non-GMO gummy, SmartyPants new Women’s Complete includes important and easily absorbable nutrients that seem to be difficult for women to get consistently from diet alone.
 
“Our new Women’s Complete features many firsts packed into one delicious gummy – the first to use methylfolate instead of folic acid; the first to use vitamin K2 as MK7; the first to contain CoQ10, with a full multivitamin, all in rarely used, more bio-available forms,” stated Courtney Nichols Gould, co-CEO of SmartyPants Vitamins. “They set a new bar for nutrient density and quality, which is the why we started SmartyPants in the first place.”
 
SmartyPants Women’s Complete is also an excellent source of vitamins A, C, E, B6, B5, niacin and zinc, the company stated.
 
“At SmartyPants, quality and transparency are our highest priorities,” said Gordon Gould, co-CEO, SmartyPants Vitamins. “That’s why we test all of our ingredients at every step of the manufacturing process. Once our internal testing is complete, an independent third party lab tests each batch for purity and potency. It’s how we ensure our customers are getting the most premium product available every time.”
 
 
 
 
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Costco sales up 2.6% for first half

BY Michael Johnsen
ISSAQUAH, Wash. — Costco’s profit fell short of analysts’ estimates at the mid-point in its fiscal year, but business trends were solid in the company’s second quarter with a 4% same-store sales increase at U.S. locations.
 
The company said its total revenues for the period ended Feb. 14, which included the holidays, increased 2.6% to $28.2 billion. Merchandise and service sales increased 2.6% to $27.9 billion and membership fees increased 3.6% to $603 million.
 
Total company same-store sales increased a modest 1%, however, strip out lower year over year fuel prices and the effects of the stronger U.S. dollar and the same store sale figures look quite different. On a constant currency basis excluding fuel, comps increased 4% in the U.S., 10% in Canada and 6% internationally for a total company average of 5%.
 
The sales strength translated to net income of $546 million, or $1.24 a share, down $598 million, or $1.35 a share, in the fourth quarter the prior year. However, these numbers are not as they seem as the prior year’s profit figure on an adjusted basis was $1.25 due to a non-recurring tax issue. Profits were negatively affected by expenses which grew at a faster rate than sales and contributed to the company’s earnings per share falling four cents shy of analysts’ consensus estimate of $1.28.
 
Expense pressures will persist in the back half of the company fiscal year as Costco said it would increase its starting wage to $13 to $13.50 an hour from $11.50 to $12 an hour.
 
The company ended the quarter with a worldwide network of 698 warehouses, consisting of 488 U.S. locations, 90 in Canada, 36 in Mexico, 27 in the United Kingdom, 24 in Japan, 12 in Korea, 11 in Taiwain, eight in Australia and two in Spain.
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Tractica reveals 3 reasons why wearables market will explode by 2021

BY Michael Johnsen
BOULDER, Colo. – The wearables market in 2015 experienced ups and downs, but, overall, the market continues to be very promising, with fitness trackers and smart watches being the main drivers of volume and growth, Tractica reported Thursday. 
 
According to a new report from Tractica, annual wearable device shipments will increase from 85 million units in 2015 to 559.6 million units by 2021, representing a compound annual growth rate of 36.9%. 
 
The market intelligence firm has upgraded its wearable device shipment and revenue forecasts significantly since the last edition of its forecast in early 2015, driven by three key factors:
 
  • Stronger than anticipated growth of fitness trackers, with lower than expected levels of cannibalization by the emerging smart watch segment;
  • A proliferation of smart watch offerings, including not just high-end watches such as Apple Watch and Android Wear offerings, but also the incorporation of smart capabilities in more conventional products from traditional watchmakers; and
  • Rapid development of the market for emerging wearable categories including body sensors, smart clothing, wearable cameras, smart glasses and an increasing diversity of niche devices. 
 
“2015 was the biggest year for wearables by far, with fitness trackers outperforming industry expectations and smart watches coming out strong,” stated research director Aditya Kaul. “While fitness is the overwhelming driver for wearables today, there are a number of micro-segments emerging, ranging from kids’ watches to smart footwear to new healthcare devices like wearable patches, that will drive this market forward.”
 
 
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