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SmartSource brings coupon site to mobile devices

BY Allison Cerra

NEW YORK — SmartSource.com has gone mobile.

Thanks to Augme Technologies, the consumer coupon site now offers users the capability to scroll through available offers and select which coupons they want to use from any Web-enabled phone, smart phone or other mobile communications device, without the hassle of downloading special software or applications.

"Digital couponing solutions where consumers can clip coupons, select samples or obtain product information via mobile devices are a game-changing promotional tool," said Henri Lellouche, SVP iGroup at News America Marketing, which owns SmartSource.

Chris Mixson, News America Marketing president, said, "Smart-phone ownership is on the rise, but it’s important to us to give as many consumers as possible access to this powerful savings tool today. We have long had a commitment to shoppers to provide them with savings wherever they choose to look, whether in the newspaper, in stores, online and now on their mobile device."

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CVS’ Bloom, Baker to lead chain’s retail business on interim basis

BY Antoinette Alexander

WOONSOCKET, R.I. — CVS Caremark has pulled the plug on its plan to hire former Walmart exec Hank Mullany, and is handing the keys to its retail business on an interim basis to Mike Bloom, EVP merchandising and supply chain, and Scott Baker, EVP internal operations and real estate, who will assume management for the company’s 7,100-plus stores.

Bloom and Baker, who will report to Larry Merlo, president and COO of CVS Caremark, are assuming these duties on an interim basis, pending the completion of the company’s search for a new president of CVS/pharmacy.

CVS Caremark had hired former Walmart executive Hank Mullany as president of CVS/pharmacy. Walmart then sued CVS Caremark, alleging that Mullany’s contract forbids him from working for a company that competes with Walmart. In December, a Delaware judge granted Walmart’s request for a preliminary injunction, blocking CVS Caremark from hiring Mullany.

CVS Caremark stated on Tuesday that it has made the decision to resume its search for a new president of CVS/pharmacy.

"As the company’s succession planning process moves forward and I have assumed more enterprise-wide responsibilities, we made the decision to delegate the day-to-day operations of our retail business to two of our most senior retail executives," Merlo stated. "What has remained clear throughout our search for a new president of CVS/pharmacy is that we are very fortunate to have a strong, stable group of senior leaders supporting our business. This team of individuals has helped shape our direction and deliver industry-leading results and has consistently demonstrated the highest levels of leadership and teamwork. I expect this success to continue into the future as Mike and Scott lead the retail organization."

Bloom has more than 30 years of retail experience, 20 of those years with CVS/pharmacy. As the senior CVS/pharmacy executive with direct oversight over merchandising and supply chain activities, Bloom leads an integrated end-to-end network managing store layout, as well as the selection, purchasing, inventory and supply of product throughout the company’s retail locations, plus managing the company’s visual merchandising and pricing departments. In addition to his current role, Bloom will now assume responsibility for advertising and marketing.

Baker, whose tenure with CVS/pharmacy spans more than 25 years, has held a variety of senior roles, including SVP retail operations and head of the company’s East retail field operations. Baker, a pharmacist by training, will now assume responsibility for all of the company¹s retail field organizations and pharmacy operations.

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Roundy’s partners with Revionics

BY Allison Cerra

MILWAUKEE — Midwest grocer Roundy’s Supermarkets has selected a price optimization provider.

Roundy’s said it will leverage Revionics’ analytic services, which will provide the retailer with insight into market patterns and consumer preferences to make better, fact-based decisions.

"Our primary goal in pricing is to offer our customers the most value for their grocery dollar. Revionics offered the superior analytical and optimization tools we need to achieve our goal," said Jason Benish, Roundy’s VP pricing and strategic initiatives. "Revionics’ proven software-as-a-service platform accelerates installation, and their intuitive solution ensures user adoption, both enabling a rapid return on our investment."

Roundy’s Supermarkets operates 155 stores under five banners, including Pick ‘n Save, Rainbow, Copps, Metro Market and the newly launched Mariano’s Fresh Market.

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