Skyn Iceland to roll out Icelandic Relief Eye Pen in May
NEW YORK Skyn Iceland, whose products are sold at such retailers as Sephora and C.O. Bigelow in New York City, has turned its Icelandic Relief Eye Cream into a convenient, on-the-go treatment with the new Icelandic Relief Eye Pen.
Via a soft-tip pen applicator, the Icelandic Relief Eye Pen delivers immediate relief to the delicate under-eye area and diminishes the symptoms of chronic stress around the eyes.
“I can see this product finding a home everywhere from office drawers for touch-ups before meetings or after work drinks to carry-on luggage, to combat flight-induced puffiness and evening bags to keep eyes refreshed through an evening event,” stated Sarah Kugelman, skyn Iceland president.
As with all skyn Iceland products, the inclusion of the proprietary Biospheric Complex comprised of stress-relieving, soothing ingredients gathered from Iceland’s air, land and water, visibly reduces shadows, puffiness and overall dryness while soothing, strengthening and stabilizing stressed skin, the company stated.
The new skyn Iceland Icelandic Relief Eye Pen will be available in May exclusively at Sephora for $20.
Nature’s Gate launches new lotion
NEW YORK Nature’s Gate is launching for 2010 its new Glow Lotion, which moisturizes skin while gradually adding a hint of color for a natural looking glow.
The formula features dihydroxyacetone, a natural ingredient derived from sugar cane that won’t wash away with soap, water or sweat. The lotions are enriched with an exclusive blend of seven natural moisture boosters including sodium hyaluronate and vegetable glycerin. To protect the skin from signs of aging, the formula is infused with vitamin E and apricot kernel oil.
The Glow Lotion, available in light and medium shades, has a suggested retail price of $12.99 each. It is slated to hit stores in May.
Botanical actives consumption on the rise in personal care segment
LITTLE FALLS, N.J. Consumers’ desire for performance coupled with natural ingredients is boosting botanical actives consumption in the personal care segment, according to recent research by consulting and research firm Kline & Company.
According to the report, dubbed “Specialty Actives and Active Delivery Systems for Personal Care 2008: U.S. and Europe,” botanicals consumption is growing at 8%, outstripping growth of other specialty actives with average growth of 5.4%.
The market for specialty actives and delivery systems in North America and Europe is about $840 million, according to Kline, with specialty actives in the Europe market accounting for the lions’ share of the markets. Botanical actives are growing in share within the specialty actives segment in both the European and U.S. markets. “Labeled” actives are showing quick growth, at up to 20% a year.
“Today’s consumer wants not only natural products, but also performance,” stated Nikola Matic, senior analyst, chemicals and material industry at Kline. “These two requirements were regarded as contradictory a few years ago, but highly substantiated botanical products developed recently brought new solutions to formulators.”
In addition, as the populations within the United States and Europe age the anti-aging segment will see a boost in botanical consumption, Kline stated. In order to compete, botanical suppliers with existing formulations are promoting their products as more effective at lower levels when compared with, for example, vitamins, making the botanical actives comparable in price on a cost-performance basis.