SheaMoisture now available at Target
MINNEAPOLIS Sundial Creations has announced the launch of SheaMoisture organic hair care exclusively at 233 Target stores.
The organic hair care line, which is an expansion of SheaMoisture’s organic bath and body care currently offered at Target, was created to address the hair care needs of multi-ethnic consumers.
SheaMoisture Organic Hair Care features four treatment collections with all 14 products priced at $9.99. Collections include: coconut & hibiscus curl care (with coconut oil, silk protein and neem oil), African black soap dandruff & eczema care (with plantain enzyme, tea tree oil and willow bark extract), organic raw shea butter restorative care (with sea kelp and argan oil) and yucca & baobab thickening care (with biotin and bamboo).
“One of our missions has been to create an all-natural hair care line that caters to meet the unique needs of multi-ethnic consumers, which has traditionally been an underserved group in the mass market,” stated Richelieu Dennis, Sundial Creations founder and CEO. “We are proud to partner with Target to offer consumers healthy, therapeutic and affordable organic hair products.”
Ulta appoints seasoned retail executive as president, COO
BOLINGBROOK, Ill. Beauty retailer Ulta has appointed former Office Depot executive Chuck Rubin to serve as president and COO.
Rubin, who also will serve as a member of the board, will assume his new role on May 10. Following a transition period of up to four months, Rubin will become CEO. Lyn Kirby will continue as CEO through the transition period, and thereafter will provide guidance and counsel as a member of the company’s board of directors through March 17, 2011.
“We are delighted to attract Chuck to Ulta as president and COO. Chuck’s extensive retail background and knowledge of retailing will be highly valuable to us as the company continues to execute its proven strategy and maintain its successful track record of growth,” stated Kirby. “Chuck is joining us at an opportune time with this established platform for future growth. One of my key priorities is to ensure a smooth transition in leadership and continue our strong performance. I am looking forward to providing insight and perspective to Chuck as well as assisting Ulta to reach its goals and objectives, as a member of our board of directors.”
Rubin comes to the 348-store beauty chain with 30 years of retail experience. He joined Office Depot in 2004 as EVP and chief merchandise and marketing officer, rising to president North American retail in 2006. Prior to joining Office Depot, he spent six years at Accenture Consulting in senior leadership roles including partner. At Accenture, he advised clients and led engagements across retail formats and e-commerce businesses. He has extensive experience building partnerships and with key brands ranging from mass market to prestige in both the specialty and department store channels.
Mintel: Online beauty market will grow, courtesy of baby boomers
CHICAGO A recent report by Mintel indicated that the online beauty market is poised for significant growth, given that the female baby boomer population is more Web-savvy than ever.
“Female baby boomers are one of the largest beauty care segments, known for their spending power, proactive health habits and dedication to product research,” stated Kat Fay, senior analyst at Mintel. “In fact, these women spend 13 or more hours online a week, making the online market a powerful resource if retailers can get boomers to log on.”
The Mintel Beauty Retailing report found that 1-in-10 respondents report using some type of online retailer to purchase cosmetics and skin care aids, and the female boomer population is expected to increase by 30.9% from 2005 to 2015.
When looking strictly at online sales, 8% of those surveyed visit mass merchandiser sites for beauty products: 8% order from Walmart.com: 8% from Target.com; 5% patronize drug store sites like CVS or Walgreens and 8% visit other unnamed online retailers.
Creating of online beauty retailers also has contributed to the continued growth of the Internet market. Fay noted that “innovations like virtual makeovers, new product Tweets and online-only sweepstakes draw in consumers and provide them with benefits and discounts they can’t find in an actual brick-and-mortar store.”