HEALTH

Safeway promotes awareness of heart disease with free health screenings

BY Michael Johnsen

PLEASANTON, Calif. Safeway on Wednesday announced the offering of free blood pressure, BMI and cholesterol level screenings at store pharmacies to promote heart health and prevent the number one killer of women: heart disease.

As part of the company’s “Love Your Heart” campaign, a wellness program to draw attention to the importance of knowing the risk factors of heart disease, Safeway expects to conduct 36,000 free heart health screenings nationwide. The free screenings are available to women and men and will take place from Feb. 4 through Feb. 24 in Safeway pharmacies, including Vons, Pavilions, Randalls, Tom Thumb, Dominick’s, Genuardi’s and Carrs pharmacies. 

“Most women are unaware that heart disease claims more women’s lives than any other disease or illness,” stated Dave Fong, SVP of pharmacy at Safeway. “Only 8 % of women consider it the biggest threat to their health. … Our goal is to educate women about the risk factors and help them take control of their health.” 

The screenings, a $40 value, are sponsored by Safeway, Campbell Soup Company, Kellogg’s, Healthy Choice, Diet Coke, Fresh Express, StarKist, Barilla PLUS, and Health Magazine. Screenings will be conducted by nurses or pharmacists at store pharmacies. 

Safeway is also offering savings on special heart healthy products throughout the store. Customers can easily locate these products at the “Love Your Heart” displays in all stores. Heart health informational brochures, containing special product offers, will also be found in specially marked displays. 

Safeway’s “Love Your Heart” campaign is part of the company’s ongoing health and wellness initiative to provide customers with affordable and convenient ways to take control of their health. For example, Safeway pharmacies administer a variety of flu and other vaccinations, where law permits. Safeway is a partner with the National Heart, Lung and Blood Institute on The Heart Truth campaign, which introduced the popular Red Dress logo as the national symbol for women and heart disease awareness in 2002. 

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CVS/pharmacy promotes awareness of heart disease for American Heart Health Month

BY Antoinette Alexander

WOONSOCKET, R.I. In recognition of American Heart Health Month, CVS/pharmacy will be educating patients about heart health and preventing heart disease, as well as offering money-saving specials on many heart health-related products in February.

“The term ‘heart disease’ covers a long list of conditions related to the function of the heart, so it is important for patients to educate themselves on heart disease prevention and treatment,” stated Troyen Brennan, M.D., M.P.H., EPV and CMO for CVS Caremark. “We encourage our patients to speak to their pharmacist about medication therapies, prescription or over-the-counter, that they are taking related to their heart health, and to visit one of our in-store MinuteClinic locations for a health screening.” 

In collaboration with The Heart Truth, a national awareness campaign about heart disease sponsored by the National Heart, Lung and Blood Institute, CVS/pharmacy has created a free educational resource booklet. The booklet, titled “Your Smart Guide to a Healthy Heart,” is available at all CVS stores nationwide. In addition to information on heart disease symptoms, risk factors and healthy lifestyle tips, the booklet features money-saving offers through the CVS ExtraCare loyalty card program on OTC medications, healthy food items and diabetes monitoring products. 

In addition to these resources, CVS pharmacists are available to counsel patients. There are also about 500 CVS stores that have MinuteClinic retail-based health care clinics where nurse practitioners are available to check patients’ blood pressure and cholesterol levels. 

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Survey reveals preference for fish oil supplements, multivitamins

BY Michael Johnsen

WHITE PLAINS, N.Y Among people who use dietary supplements, fish oil supplements are nearly as popular as multivitamins, according to a recent survey released Tuesday by ConsumerLab.com, which also publishes test reports on supplements.

The survey is based on responses collected in November from 6,000 supplement users who receive the company’s e-newsletter. 

“We conduct the annual survey to help direct our lab testing toward products of greatest interest to our subscribers; but the survey also yields unparalleled insight into the preferences of people who use supplements and nutritional products,” stated Tod Cooperman, president of ConsumerLab.com.   

Among the survey’s key findings: 

•  Multivitamins were used by 73.8% of all respondents, followed in popularity by fish oil (71.6%), calcium (55.3%) and CoQ10 (50.9%) supplements.  Among people using 10 or more supplements each day, use of fish oil (84.8%) exceeded that of multivitamins (75.5%), and use of CoQ10 (78.9%) exceeded that of calcium (67.6%). 

•  Use of most supplements increased with age, while use of multivitamins declined slightly. Dramatic increases with age were seen with vitamin D (use increased from 21% among those under age 35 to 47.4% among those 65 years and older) and CoQ10 (use increased from 28.8% to 60.1% for the two age groups, respectively). 

Ratings were given for 1,087 brands and 380 merchants. Of the brands and merchants that received at least 100 consumer ratings, the following received the highest overall satisfaction ratings within their market segments. 

Top-rated Supplement Brands:•        Catalogue/Internet Brand: Puritan’s Pride•        Direct Selling (MLM) Brand: Nutrilite•        Discount/Warehouse Brand: Member’s Mark (Sam’s Club)•        Grocery Store Brand: Equate (Albertson’s)•        Healthcare Practitioner Brand: Pure Encapsulations•        Health Food Store Brand: Barlean’s•        Mass Market Brand: Nature Made•        Pharmacy Brand: CVS•        Vitamin Store Brand: Vitamin World 

Top-rated Supplement Merchants: •        Catalogue/Internet: Puritan’s Pride •        Direct Sales (MLM): Nutrilite •        Grocery Store: Trader Joe’s •        Mass Market: Target •        Online Retailer: iherb.com •        Pharmacy: Walgreens •        Vitamin Store: Vitamin World •        Warehouse Store: Costco  

KelloggsDRSNhttp://www.centerstoregrowth.com

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