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Report: Use of internet as health resource by 65+ on the rise

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Albertsons looks to MyWebGrocer for click-and-collect, delivery at 5 banners

BY David Salazar
BOISE, Id. — Albertsons announced this week that it would be partnering with e-commerce and digital marketing company MyWebGrocer to use software within its Digital Experience Platform to enable the company’s e-commerce strategy at some of its banners. 
 
Five Albertsons banners — Jewel-Osco, Shaw’s, United, ACME Market and Star Market — will be using MyWebGrocer’s solutions to ramp up the launch of their click-and-collect and delivery options. 
 
“We wanted to offer customers an integrated digital experience that leveraged an experienced provider and would bring our eCommerce offering to market quickly, while still providing a best-in-class user experience,” Albertsons chief marketing and merchandising officer Shane Sampson said. “Our team first selected MyWebGrocer’s software and services in February 2012 to power our digital channel with shopping trip planning features and digital circular capabilities, so expanding our work with them to include the Digital Experience Platform makes sense for us.”
 
MyWebGrocer was founded in 1999 and offers its Digital Experience Platform and a full suite of e-commerce solutions. 
 
“We have had the pleasure of supporting the evolution of Albertsons Companies’ digital experience alongside their rapid growth,” MyWebGrocer president Eric Healy said. “We are pleased that Albertsons Companies continues to trust our technology, media services capabilities and digital grocery experts to keep them at the vanguard of the digital grocery revolution.”
 
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