Report shows attitudes trending towards eco-friendly beauty products
PORT WASHINGTON, N.Y. Retailers looking to bolster sales in the beauty aisle are wise to stock their shelves with eco-beauty products, suggests a new report by The NPD Group.
According to the report, titled “Natural-Organic Trends in Beauty 2008,” the market research company found that at least 2-out-of-3 beauty product users are interested in some form of eco-beauty products. Eco-beauty products can be defined as either being natural, organic, green/eco-friendly or socially conscious/responsible beauty products.
“Whether the consumer demand is driven by the desire to save the planet, concerns about product safety or potential health risks, or just being on ‘on-trend,’ being part of the current environmental movement makes good business sense,” said Karen Grant, vice president and senior global beauty industry analyst.
Natural beauty products are the most developed of these categories with about two-thirds of women who use beauty saying they have used natural beauty products. That is at least twice as many women who said they have used organic (32 percent) or green/eco-friendly (26 percent) products.
Socially conscious/responsible beauty products are second in popularity in terms of usage, with nearly 4-out-of-10 women stating they have used these products.
While green/eco-friendly beauty products have been used by the least number of beauty product users, they did rank second in interest among beauty mavens. Based on this finding, green/eco-friendly have the greatest opportunity to expand from interest to usage, as does organic, according to NPD.
Coty signs on to distribute Antonio Banderas fragrances in U.S.
NEW YORK Coty Inc. and Puig Beauty & Fashion Group have expanded their distribution agreement. Under the agreement, Coty Beauty will distribute the Antonio Banderas fragrance lines in the United States, effective Jan. 1.
“Working with Coty Beauty, we have developed a collaborative formula for success,” said Marc Puig, chief executive officer of Puig Beauty & Fashion Group. “We know that Coty is the right partner to expand our strategic initiative for our mass brands business and anticipate another successful partnership.”
Coty currently distributes a number of prestige brands, such as Prada, Nina Ricci, Carolina Herrera and Paco Rabanne, for Puig in the United States and Canada in selective distribution.
Helen of Troy launches Bed Head Tigi hair accessories
NEW YORK Helen of Troy, whose products are sold to consumers by mass merchandisers, drug chains, warehouse clubs and grocery stores under licensed trademarks, has announced a new line of hair elastics, clips and headbands by Bed Head Tigi.
The new accessories include hair elastics in bright colors, animal prints or adorned with stud accents; Bed Head hair clips available in a variety of colors and styles; elastic headbands; bright, wide cloth headbands; and hard headbands in colorful, metallic or patent leather designs.
All of the Bed Head Tigi accessories are sold at Ulta. The suggested retail price ranges between $4.99 and $5.99.