Report: Scott Naturals tube-free toilet paper gets test run
NEW YORK As part of its sustainability efforts, Kimberly-Clark will do a test-run of its Scott Naturals tubeless toilet paper in Northeast Walmart and Sam’s Club stores, according to published reports.
The Scott Naturals line, which features bath tissue, towels and napkins made with a significant amount of recycled fiber, was developed in response to consumer demand for environmentally friendly products that didn’t sacrifice performance. Last month, Scott Naturals introduced the Smart Flush bag, a device that reduces toilet water use.
Sales of consumer tissue reached $6.4 billion for Kimberly-Clark in 2009, and annual global sales for the Scott brand totaled more than $2 billion.
Dream Water makes its way to Walgreens
NEW YORK Dream Water once again is expanding its retail distribution.
The beverage maker announced that less than one year after initially launching in Duane Reade stores, its 2.5-oz. Dream Water shot will be available at Walgreens locations nationwide. In addition to Walgreens, Dream Water also is available in select Walmart stores, tri-state area Kmart and Harmon stores, and New York-based GNC and Duane Reade stores.
Dream Water is a relaxation water that helps consumers fall asleep.
"Just 10 months into our launch, Dream Water is resonating with both consumers and retailers alike. This positive response shows the relevance of our product in the marketplace, as Dream Water helps to fill a significant void in the lives of millions of Americans who suffer from sleep issues," said Adam Platzner, chief marketing officer of Dream Products.
"It’s rare to turn regional distribution into national distribution so swiftly; the fact that Dream Water has done it so successfully speaks to the considerable demand for our product," Platzner added. "It is with great pride and excitement that we are able to work with such well-respected retailers [as] Walgreens to offer Dream Water to people all across the country."
To yogurt, it’s all Greek
MINNEAPOLIS —Americans have embraced Greek yogurt, and more brands of the thick, creamy yogurt are being included in dairy cases. General Mills’ Yoplait brand is one of the latest—and more affordable—entries.
Yoplait’s Greek version is available in 6-oz. servings in four flavors: plain, honey vanilla, strawberry and blueberry. Each serving of Yoplait Greek contains 12 g of protein and 0 g of fat.
Yoplait is priced significantly below other products on the market. While some competing brands retail for $1.69, Yoplait Greek has a suggested retail price of $1.19. With a lower-priced option, even more consumers are likely to switch over to Greek yogurt.