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Report: Sam’s Club seeks higher-net worth members

BY Gina Acosta
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Lupin names president for Lupin-Somerset division

BY Gina Acosta

BALTIMORE and MUMBAI — Lupin on Wednesday announced the appointment of Dr. Kurt Nielsen as president of Lupin-Somerset.

Nielsen will be in charge of overall operations of the Gavis-Novel Somerset business and will be based out of Somerset, N.J.

"Kurt joins us at an exciting phase of Lupin's evolution as a global generics powerhouse and an emerging specialty pharmaceutical company, having closed the Gavis acquisition recently," said Vinita Gupta, CEO, Lupin Limited. "We have ambitious plans to further strengthen and expand our generic as well as specialty business in the U.S. I am confident that Kurt's leadership, knowledge and rich experience will help accelerate growth momentum and meet and exceed the ambitious targets that we have set for ourselves. We are delighted to have Kurt join the Lupin family."

Nielsen has more than 20 years of rich experience in creating, managing high growth businesses; research, development and launching new products in the U.S.; and managing transactions and business development.

Nielsen joins Lupin from Sandoz, where he held dual responsibility of being the global head of product development as well as being the VP of U.S. product development, portfolio and launch management for generic and brand products.

Having started his pharmaceutical career at Johnson & Johnson, Nielsen's previous leadership roles include being the chief technology officer & SVP at Catalent Pharma Solutions, responsible for their global R&D efforts; SVP in-charge of R&D, technology, including manufacturing and quality at URL Mutual Pharmaceuticals; and being the ED of generic R&D at TEVA Pharmaceuticals.

He holds a Ph.D in Chemistry from the Villanova University and has a BS in Chemistry from the University of Delaware.
 

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GSK Consumer introduces first augmented reality migraine simulator

BY Michael Johnsen

 
 
WARREN, N.J. – GSK Consumer Healthcare on Wednessday unveiled The Migraine Experience, the world's first augmented reality migraine simulator, to unlock a new level of understanding around migraines and the impact they have on the daily lives of the 36 million sufferers in the U.S.
 
"Migraines are more than bad headaches – the pulsing pain can be debilitating, and the associated symptoms like nausea and extreme sensitivity to light and sound, really impact people's lives," stated Elizabeth Seng, a New York based psychologist. "Migraines interfere with work, with people's social lives, emotional health and relationships. Unfortunately, migraines are largely misunderstood, often leaving sufferers feeling isolated and stigmatized."
 
The Migraine Experience is the first simulator designed to give non-sufferers the chance to safely experience symptoms of a migraine including disorientation, aura, sensitivity to light and blurred vision. By using augmented reality, a non-sufferer experiences his or her everyday scenario while the migraine symptoms alter what they're actually seeing or trying to do.
 
"We created The Migraine Experience to foster a new level of understanding between migraineurs and non-sufferers," said Scott Yacovino, senior brand manager, U.S. Pain Category. "We're simulating the symptoms of a migraine – everything but the pain – because experiencing is believing. Using technology to drive human emotion to help migraineurs feel better understood – allowing non-sufferers, for the first time, to see what it's like to have a migraine."
 
As one of the first brands to leverage augmented reality technology to conceptualize a health condition, Excedrin is driving the category toward fostering a more understanding, empathetic environment for sufferers.
 
Excedrin is partnering with Andy Cohen, NY Times Best-Selling Author, TV personality, producer and expert in navigating relationships from housewives to reality stars, to help spread awareness and discuss the impact migraines can have on relationships with friends, spouses and co-workers.
 
"Growing up with migraines, I experienced firsthand how debilitating an episode can be and how much it can affect relationships with loved ones," Cohen said. "In my experience, both personal and professional, I've seen how migraines can become a third party in relationships – creating tension in, sometimes, already murky waters."
 
Through a national, multi-channel campaign, in-store activations and The Migraine Experience app, where users are able to experience the simulation via Google Cardboard, Excedrin is doing all it can to help dispel misconceptions of this pervasive, and at times imperceptible, condition.
 
 
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