Report: Hair perfume the hottest new trend in fragrance
Fragrance brands are creating hair “perfumes” and “mists” based on their signature scents — and the new products are quickly gaining a cult following with pop culture influencers such as Kylie Jenner, according to the New York Post. (New York Post)
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Margot Robbie named new face of Calvin Klein Fragrances
NEW YORK — One of the stars of the highly anticipated summer blockbuster "Suicide Squad" has signed on to be the newest ambassador for Calvin Klein Fragrances.
Coty announced Thursday that actress Margot Robbie will be featured in a new worldwide print and television advertising campaign for the brand's latest women's fragrance, deep euphoria Calvin Klein, which will debut globally in August, when "Suicide Squad" premieres.
"Euphoria Calvin Klein is a major franchise within the Calvin Klein house, and the addition of deep euphoria to our diverse and comprehensive portfolio will fuel the development and innovation to continue driving the Calvin Klein Fragrance business," said Vincent Brun, SVP of global marketing, Calvin Klein Fragrances, Coty Inc. "Ms. Robbie perfectly embodies the modern femininity of the empowered deep euphoria woman that we believe will resonate with women around the world."
Robbie first captured worldwide attention when she starred in Martin Scorsese's Academy Award-nominated and Golden Globe-winning film, "The Wolf of Wall Street." The actress followed up with several prominent starring roles. This summer, Robbie will star as Jane Porter in "The Legend of Tarzan" opposite Alexander Skarsgard, and as Harley Quinn in the supervillain film "Suicide Squad" alongside Will Smith and Jared Leto.
Robbie joins a memorable group of well-known Calvin Klein Fragrance models and actresses who have starred in the brand's legendary and iconic advertising campaigns, including Kate Moss, Scarlett Johansson, Christy Turlington Burns, Natalia Vodianova, Rooney Mara, Diane Kruger and Doutzen Kroes.