Rembrandt dives further into oral care, launches power toothbrush
Makers of at-home teeth whitening products, Rembrandt has announced the launch of a new power toothbrush. Called the Whitening Toothbrush and Whitening Brush Heads, consumers will be able to purchase the product along with a pack of three replacement brush heads.
The product’s design will feature two brushing modes — Whitening and Sensitive — allowing users to customize their whitening experience. Also included is a rechargeable handle which features a two-minute timer and pressure sensor to alert the user if they are brushing too hard, the Grand Rapids, Mich.-based company said.
"As the first-ever brand solely dedicated to at-home teeth whitening, Rembrandt has historically played the role of category innovator," Don Cumming, global brand director for Rembrandt, said. "We've taken our depth of whitening knowhow and applied it to the toothbrush market. The result is a functional, flexible design that expands our scientifically proven, high-quality whitening approach to another segment of the daily dental care routine."
Rembrandt’s Whitening Toothbrush and Whitening Brush Heads are now available for purchase on the company’s website and Amazon for the suggested retail price of $59.99 and $19.99 each.
Innovation announces new addition to sales team
Makers of PharmASSIST, Innovation has announced that John Courtney will join the company’s sales team as director of sales. In this role, Courtney will lead all of Innovation’s sales activity for the western and central United States for hospital outpatient and federal health care.
“John brings a wealth of industry and technology sales experience to the Innovation team. He has a proven track record of success and understands the importance of true relationship building with customers. We’re excited about John joining our team and leading this region’s sales efforts,” Doyle Jensen, executive VP of global business development at Innovation, said.
Courtney comes to the Johnson City, N.Y.-based company with two decades of senior sales and project management experience in both institutional and federal health care markets. Recently, he served as sales executive at Ingenious Med — a company that proves applications which simplify clinical workflows for physician practices and health systems.
Before joining Innovation, Courtney held senior sales positions with CareFusion and ScriptPro. Also, he earned the company’s President’s Club award level in sales numerous times during his tenure.