Ralcorp completes spinoff of Post business
ST. LOUIS — Ralcorp Holdings officially has turned its Post Foods cereal business into a tax-free spinoff to Ralcorp shareholders.
The deal, which was announced in July 2011, allows Ralcorp shareholders to hold shares of two stand-alone, publicly traded companies: Ralcorp and Post Foods. Now its own separate business, Ralcorp said it will produce private-label foods in the United States and also become a major producer of foodservice products.
"I am excited to announce the completion of this spinoff and the beginning of a new chapter for Ralcorp. Going forward, Ralcorp will be able to place even greater focus on expanding our private-brand market positions and driving the best possible performance for our businesses," Ralcorp president and CEO Kevin Hunt said. "We believe the separation unlocks value for shareholders and best positions both Ralcorp and Post for future success."
Self-chilling beverage can to make market debut
IRVINE, Calif. — Joseph Co. is introducing a new beverage that will be chilled without the use of ice or refrigeration.
The company said its West Coast Chill energy drink features a can that utilizes Microcool technology — which was developed, patented, and licensed by Joseph Co. — and includes an activation button on the can allows the beverage to drop 30 degrees within minutes. The beverage is based on natural ingredients and contains no sugar, no caffeine, and no artificial colors or flavors, Joseph Co. said.
West Coast Chill pure energy drink is scheduled to launch the end of the first quarter 2012.
Jack Link’s shows love with meat bouquets, Sasquatch-themed cards
MINONG, Wis. — Beef jerky brand Jack Link’s has introduced an online Valentine’s Day promotion.
The brand said it is offering fans easy-to-follow instructions to create a Jack Link’s meat bouquet, which gives fans the chance to enter to win a Sasquatch gift pack filled with Jack Link’s products. What’s more, the brand also is touting Sasquatch-themed Valentine’s Day cards.
The materials are available on JackLinks.com/HappyValentinesDay.