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Publix pharmacy signs exclusive contract with BayCare Health

BY Brian Berk

LAKELAND, Fla. — Publix pharmacy and BayCare Health System signed an exclusive contract whereby BayCare branded telehealth sites will appear in various Publix locations, BayCare screening stations will be in all Publix locations, and Publix pharmacies onsite will be at five BayCare hospital locations.

 “This is a very exciting collaboration for both Publix and BayCare,” Publix VP pharmacy operations Fred Ottolino said. “Through this agreement, we will not only be able to provide BayCare medical expertise to Publix customers seeking non-urgent medical care, but we will also be able to bring Publix’s premier service to BayCare’s patients.”

The agreement makes BayCare Publix’s exclusive health care and telehealth collaborator within the Hillsborough, Pasco, Pinellas and Polk counties in Florida. The collaboration will also enable BayCare patients to test their blood pressure and perform other screenings at higi in-store health and wellness kiosks and send their screening results directly to their BayCare physician at no extra fee.     

“BayCare is extremely pleased to enter into this agreement with Publix because we share the core value of excellence,” said Glenn Waters, EVP and COO, BayCare Health System. “This collaboration between medical care and pharmacy also furthers the long-time BayCare commitment to connect the many different aspects of health care in an efficient manner that improves both patient health and the care experience. We are very focused on helping individuals access the right level of care in the right place and this collaboration does just that.”

Publix and BayCare have committed to finalize the details of the collaboration by the end of the year but anticipate that all of the components could be completed within the next four months.

BayCare is a not-for-profit health care system that connects individuals and families to a wide range of services at 14 hospitals and hundreds of other convenient locations throughout the Tampa Bay and central Florida regions.

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Visa tests payment-enabled sunglasses

BY DSN STAFF
The payment company hopes its newest wearables concept will have a bright future.
 
Visa unveiled a prototype for payment-enabled sunglasses on Monday, March 13, simultaneously at the South by Southwest Festival in Austin, Texas, and the Quiksilver Pro and Roxy Pro surf competitions in Gold Coast, Australia, according to CNBC.
 
As shoppers take off the sunglasses, which are embedded with a small contactless card, they can tap them on a Visa near field communication (NFC) enabled terminal, and electronically pay for merchandise.
 
Visa launched the test to gauge interest among the public and banks that might want to sponsor the product, the report said.
 
Click here to read more. 
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Southeastern Grocers joins Plenti loyalty coalition

BY Brian Berk

JACKSONVILLE, Fla. — Southeastern Grocers, parent company to Bi-LO, Fresco y Más, Harveys and Winn-Dixie, is the first grocer to join the Plenti loyalty coalition. The company will roll out the program in full on April 5.

“At Southeastern Grocers, we are always looking for ways to provide better value to our customers. Our new rewards program with Plenti provides our customers the ability to not only gain savings on gas, but on groceries as well. The new program will therefore offer more ways to earn, more ways to save and even greater flexibility for our customers — thanking and rewarding them for their loyalty,” said Chief Marketing Officer Sharry Cramond, Southeastern Grocers.

Starting April 5, Plenti members can earn one Plenti point for every $2 spent at Southeastern Grocers stores, and will earn even more when they buy products with bonus point tags across the store. One thousand points translates to at least $10 in savings, and Plenti members can earn points faster by activating special promotional offers on Plenti.com and by shopping via the Plenti Online Marketplace.

Plenti is a U.S. coalition loyalty program comprised of widely known companies, which include drug store operator Rite Aid, American Express, AT&T, Exxon, Macy’s, Mobil, Nationwide, Direct Energy, Enterprise Rent-A-Car, Hulu, Expedia and Chili’s Grill & Bar.

"We are thrilled to add Southeastern Grocers as our newest Plenti partner. Since launch, we have committed to expanding our program to brands where our members shop frequently, with a focus on the grocery category," said Josh Berwitz, president, U.S. Loyalty, American Express, operator of the program. "With a full rollout of Plenti across all of Southeastern Grocers’ popular stores, our members will now have the ability to earn and use points at hundreds of locations on the items they buy most often.”

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