HEALTH

ProPhase sponsors ‘Cold-Eeze Skate for the Heart’

BY Michael Johnsen

DOYLESTOWN, Pa. — ProPhase Labs on Thursday announced its title sponsor of the "Cold-Eeze Skate for the Heart" show, airing on NBC stations Jan. 16 from 4 to 6 p.m., EST.

"We are so proud to support these world-class skaters and the critical heart health cause," stated Ted Karkus, CEO of ProPhase Labs. "We are also huge fans of the amazing singers in the show."

"Cold-Eeze Skate for the Heart" world class skaters include Joannie Rochette, Sasha Cohen, Rachael Flatt, Jeremy Abbott, Johnny Weir and Ryan Bradley, as well as dance and pair figure skaters Tanith Belbin and Ben Agosto, and Caydee Denney and Jeremy Barrett.

The show, which features a dozen world-class ice skaters, as well as vocal group Straight No Chaser and American Idol singers Ruben Studdard and David Archuleta, is dedicated to raising awareness about heart health and the American Heart Association.

The show will be hosted by Olympic medalist Michelle Kwan and Olympic medalist Peggy Fleming, who is a strong advocate for heart health. Fleming’s father suffered a fatal heart attack one week before she won the Olympic Gold Medal. Her sister also recently passed away of a heart ailment.

As part of the title sponsorship of "Cold-Eeze Skate for the Heart," Karkus will be interviewed by skaters Sasha Cohen, Rachael Flatt and Brian Boitano in four spots to be aired during the broadcast. Some of these spots will also air on rebroadcasts on the Hallmark Channel on Feb. 8 and Feb. 15 during National Heart Awareness Month. "Ice-skating viewers fall into our Cold-Eeze core target demographic, so this is a great fit," Karkus said.

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J.R. Watkins Naturals receives NPA’s Natural Seal

BY Michael Johnsen

MINNEAPOLIS — J.R. Watkins Naturals on Thursday announced it has earned the Natural Seal from the Natural Products Association for its line of home care products. J.R. Watkins Naturals is among the first brands to earn the certification; shoppers can expect to see the seal on J.R. Watkins Naturals products as soon as next month.

"As a pioneer in natural products, J.R. Watkins Naturals strictly adheres to the quality standards set forth more than 140 years ago by company founder J.R. Watkins,” stated J.R. Rigley, J.R. Watkins Naturals VP sales and marketing. “We are proud to have our products bear the NPA’s Natural Seal and will continue to bring our products to the highest level of natural."

"The NPA Natural Seal sets a high bar for truly natural products," said Daniel Fabricant, VP government and scientific affairs at NPA. "J.R. Watkins Naturals has for years met our strict standards for natural personal care products and has demonstrated leadership in shaping and promoting the Natural Standard. We are excited to announce the brand’s certification under our new Natural Seal for home care products."

The "natural" designation indicates the NPA and an independent third-party auditor have reviewed the products and have determined that the prodcuts meet the NPA’s guidelines. The NPA began certifying home care products in February 2010 — the certification program is focused exclusively on verification of natural home care products and ingredients.

NPA certifications require ingredients to be from a renewable resource found in nature, and certified products must fully disclose ingredients on the package label so consumers can make informed decisions. In addition, the product must be made up of at least 95% natural ingredients or ingredients that are derived from natural sources, excluding water, and must not contain any ingredients with suspected human health risks.

The full set of criteria and the new seal can be found on the NPA website at TheNaturalSeal.org.

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Report: Nevada looks to push PSE Rx legislation

BY Michael Johnsen

LAS VEGAS — Nevada Sen. Sheila Leslie, D-Reno, is working with Carson City district attorney Neil Rombardo on introducing a bill to require a prescription for pseudoephedrine as a tool to cut down on illicit methamphetamine production, the Las Vegas Review-Journal reported Wednesday evening.

The intent of the bill is to thwart “smurfing,” the practice whereby individuals purchase PSE in excess of federally mandated sales limits by hopscotching across several pharmacies. Leslie and Rombardo pointed to a reduction in methamphetamine busts in Oregon and Mississippi, both states that require a prescription for PSE. "The proof is in the evidence, and I think the evidence is clear," Rombardo reported to the journal. Leslie and Rombardo currently are drumming up support for the bill, the journal reported.

Nevada is not one of the states that has signed on for the industry-funded National Precursor Log Exchange, a multistate electronic PSE sales blocking system that inhibits “smurfing” without impacting consumers looking for legitimate symptom relief for a cold or sinus infection.

Presently, Alabama, Florida, Illinois, Iowa, Kansas, Kentucky, Louisiana, Missouri, South Carolina and Washington have adopted NPLEx. NPLEx not only monitors all nonprescription PSE purchases in these states in real time, individually, it also tracks purchases among all participating states so that criminals attempting to manufacture methamphetamine can’t just go across a border to skirt the system.

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