News

Price Chopper rolls out heart-healthy initiative

BY Drew Buono

SCHENECTADY, N.Y. Price Chopper is celebrating Heart Health Month by launching an initiative throughout its stores that focuses on healthy living for customers and staff members, according to published reports.

The initiative will run all month long and will encompass nutrition education, product sampling and promotion of its Healthy U brand, free cholesterol screenings, heart-health tours, and cause marketing for the American Heart Association. Throughout the month, fresh fruit and yogurt parfait snacks will be sold for a $1, with all the proceeds going to the American Heart Association.

The retailer’s pharmacies will also be part of the initiative, with departments auctioning off a blood pressure monitor each week, as well as handing out a booklet, “Quit Smoking without Gaining Weight,” and a bookmark listing ways to beat stress. The stores will also use their kiosks, which will offer information about eating healthy as well as information about heart-health.

“Price Chopper can be counted on as a reliable source of heart-health information to go along with the vast mix of fresh and packaged heart-healthy products we carry,” said Price Chopper vice president of public relations and consumer services Mona Golub.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
News

Rite Aid names new svp of human resources

BY Michael Johnsen

CAMP HILL, Pa. Rite Aid on Monday promoted Steve Parsons to senior vice president of human resources.

“We’re fortunate Steve decided to join Rite Aid when we acquired Brooks/Eckerd because he has been invaluable in helping us combine the two companies,” stated Mary Sammons, Rite Aid president, chairman and chief executive officer. “His wide-ranging experience in all aspects of human resources has been a big benefit to Rite Aid, and we have been impressed by all he’s accomplished in such a short time. We look forward to what he can bring to our company with these additional responsibilities.”

Parsons previously had been group vice president. Parsons initially joined Rite Aid in June 2007 with the company’s acquisition of the Brooks/Eckerd drug store chain. As the former senior vice president of human resources for Brooks/Eckerd, he has played a key role in integrating more than 1,800 acquired stores and 45,000 new associates into Rite Aid, the company announced.

In his new position, Parsons, 43, will be responsible for all aspects of human resources, including compensation and benefits, training, recruitment, talent management, leadership development, labor relations, customer satisfaction initiatives, diversity programs and change management. Rite Aid currently has more than 115,000 associates.

Parsons will report directly to Sammons. He succeeds Todd McCarty, who is leaving the company to take another position.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
News

Spartan Stores launches Habitat fundraising campaign

BY Michael Johnsen

GRAND RAPIDS, Mich. Spartan Stores recently launched a statewide Habitat for Humanity campaign with the goal of raising $100,000 in February to support “The House That Spartan Built,” as well as Habitat chapters in the state where Spartan operates stores, progressivegrocer.com reported Friday.

The chain will be asking customers to donate in increments of $1, $5 or $10 at checkout, where they will be able to write their names on scan cards that will be displayed throughout each individual store.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?