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Price Chopper, EatingWell join forces to promote smart eating

BY Melissa Valliant

BURLINGTON, Vt. Price Chopper Supermarkets announced Wednesday it has established a partnership with EatingWell Media Group, an independent communications company that produces an award-winning national consumer magazine, a popular Web site focused on healthy eating, nutrition-related books and e-mail newsletters. The two companies will join to report current nutrition and health news, provide consumers with tasty yet healthful recipes and promote smart eating.

“EatingWell Magazine is to food what Sports Illustrated is to sports, what Rolling Stone is to music and what Time Magazine is to current events,” said Price Chopper’s vice president of public relations and consumer services, Mona Golub. “EatingWell’s irresistible recipes and reliable nutritional information are linked to a host of highly regarded sources for food and health information, including The FoodNetwork.com, MSN Lifestyles, HealthPartners, Yahoo! Food.com, Web MD and DiscoveryHealth. And now, Price Chopper is poised to share a dynamic cornucopia of recipes and food information by offering the fruits of EatingWell’s labor to our customers.”

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Meijer updates databasing technology with aid from QuantiSense

BY Jenna Duncan

GRAND RAPIDS, Mich. Meijer grocery and general merchandise business has announced that it will build onto its current business intelligence systems by adding QuantiSense data tools.

The tools will help Meijer with improved information fathering, sorting and storage operations, reports said. Meijer will also have more support to for interaction between parts of their IT working on operations and also their business team to better execute strategy decisions, the company has said.  

Meijer is first integrating QuantiSense tools into its merchandising staff and will then roll out the system to executive management reporting, consumer insight groups and supply chain services, the company said. The tools help staff by monitoring dashboards which evaluate performance data.

Meijer also currntly uses the QuantiSense Developing Your Playbook for technology and management consulting services.

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Commerical Bakeries partners with Ganeden to develop probiotic cookies

BY Michael Johnsen

TORONTO Commercial Bakeries, manufacturer of private label cookie products in the United States and Canada, on Wednesday announced a partnership with Ganeden Biotech on the development of a variety of probiotic-enhanced cookie products.

“For the first time, we have the ability to produce baked goods with the added benefit of powerful, health-promoting probiotics,” said Phillip Fusco, vice president of Commercial Bakeries Corp. “Probiotics aren’t limited to the yogurt section any longer.”

“The ability to bake cookies and other products with probiotics is something that was unheard of until recently,” said Mike Bush, vice president for business development for Ganeden Biotech.

Ganeden Biotech’s patented probiotic, GanedenBC30, is the only commercially available probiotic strain that can survive baking and other manufacturing processes, Ganeden asserted. The ability of the probiotic strain to survive harsh manufacturing conditions makes it ideal for inclusion in shelf-stable, baked good products, such as cookies.

Commercial Bakeries Corp. produces an assortment of cookie varieties, including sandwich cream, wire cut and rotary cookies, for private labels in the United States and Canada.

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