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Prestige Brands launches PediaCare Smooth Melts

BY Michael Johnsen

TARRYTOWN, N.Y. — Prestige Brands on Thursday introduced PediaCare Smooth Melts, chewable, cherry tablets containing acetaminophen designed to make it easier for children to take their medicine. 
 
“Not only do children have more taste buds than adults, they are also extremely sensitive to bitter flavors often found in many medications,” said David Hill, a pediatrician and Prestige spokesman. “Kids are often fearful of taking medicine, because of the taste. PediaCare Smooth Melts is great-tasting and effective, so there will be less resistance to getting a child to take the medicine he or she needs to receive relief. This means less stress for both the child and caregiver.”
 
“We continue to work tirelessly to improve our product portfolio by sourcing the best-tasting ingredients we can find and investigating unique forms and flavors," said Mark Warrington, Prestige director product development. 
 
PediaCare Smooth Melts are currently available at Rite Aid locations nationwide and on Amazon.com. Each bottle of PediaCare Smooth Melts contains 24 chewable tablets. Caregivers simply determine proper dosage of the pre-scored tablets by reviewing the dosing chart on the package. And by having a convenient bottle, the caregiver can easily store any extra half tablets (if necessary).
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SpermCheck launches FDA-approved at-home screening test

BY Michael Johnsen

CHARLOTTESVILLE, Va. — SpermCheck on Thursday launced SpermCheck Fertility, an FDA-approved at-home screening test that determines with 98% accuracy whether a man has a normal or low sperm count. Results are available in as little as 10 minutes. 
 
"Now there is something for the male half of the equation," said Ray Lopez, CEO of SpermCheck. "The tests use the same principles and are as simple to perform as a home pregnancy test. With the high incidence of infertility coupled with reports of declining sperm counts globally and a low incidence of male testing, couples may now obtain crucial information on male fertility status in privacy at home."
 
Infertility affects nearly 7 million couples every year in the United States. Up to 50% of conception issues are directly related to the male, and most of those issues are due to low sperm count, the company stated.  
 
SpermCheck Fertility is currently available in the United States at Walgreens, Meijer, Rite Aid and CVS stores nationwide and online. Suggested retail price is $39.99. 
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Popcorn, Indiana welcomes fall with three new flavor profiles

BY Ryan Chavis

ENGLEWOOD, N.J. — Popcorn and whole grains manufacturer Popcorn, Indiana announced three new popcorn products for fall, which include Granola Popcorn Clusters, Chicago Style popcorn and a new flavor of Drizzlecorn, Dark Fudge Sea Salt Caramel. 
 
The product aims to offer something for all snackers:
 
  • Granola Popcorn Clusters: A bite-size “Super Popcorn” snack combines popcorn with such ingredients as flaxseed, oats and almonds. Available in Vanilla Almond and Chocolate Coconut;
  • Chicago Style: A sweet and savory popcorn mix which pairs caramel and cheese popcorns; and
  • Limited Edition Drizzlecorn: A seasonal product returning in October with a new flavor, Dark Fudge Sea Salt Caramel. It will be joining three returning favorites: Black and White, Dark Fudge Chocolate Chip, and Chocolate Peanut Butter.
“As the popcorn category continues to boom, we look for new ways to delight consumers with deliciously awesome snacks that folks can feel good about,” said Hitesh Hajarnavis, CEO of Popcorn, Indiana. “Our mission has always been to expand the possibilities of popcorn, as we continue our steadfast goal of being true pioneers of popcorn,” added Hajarnavis.
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