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Poland Spring announces $150K grant to help conserve 58-acre Indian cellar land

BY Allison Cerra

HOLLIS, Maine Poland Spring joined the Trust for Public Land in announcing the successful completion of the Indian Cellar conservation project. The company is donating $150,000 to help permanently conserve the 58 acres of land near its Hollis bottling facility known as Indian Cellar.

The land runs for a mile along the Saco River and will be permanently protected from development for public enjoyment.

“Preserving this land is important to the people of Hollis and Buxton,” said Bill Maples, Maine operations director for Poland Spring. “As a member of this community employing over 400 people in York County, Poland Spring is honored to partner with our neighbors and the Trust for Public Land to help protect this natural resource rich in environmental and historical significance.”

The $1 million project was funded by the Land for Maine’s Future (LMF) program ($375,000), the town of Hollis ($250,000), private donors ($375,000), and a $150,000 donation from Poland Spring. Directly across the river on the Buxton side is Pleasant Point Park. The 58-acre section of the river is a popular place for boating and fishing.

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Planters sets sail with sea salted nuts

BY Allison Cerra

EAST HANOVER, N.J. Planters has a new quality innovation on deck with a fresh twist on its famous beloved salted snacks.

The company announced that it has added pure sea salt to its snack nut products, including Cocktail Peanuts and Dry Roasted Peanuts, Cashews Halves & Pieces, Deluxe Whole Cashews, Mixed Nuts and Deluxe Mixed Nuts.

With a strong commitment to delivering great taste and quality to consumers for more than 100 years, Planters has always sought innovative ways to lead the snack nut category. The move to sea salt was a natural evolution for the brand because of the popularity and desire for sea salt among consumers.

Celebrity chef Tyler Florence said people today are increasingly looking for “updates” to familiar favorites that are on trend and in line with their own personal taste preferences.

“As an iconic brand that has always been synonymous with quality and great tasting products, Planters change to pure sea salt will make the Planters nut offerings even more exciting and relevant to the millions of people who love the brand, and have for years,” Florence said.  “From a chef’s perspective, pure sea salt really takes the products to a whole new level of quality.”

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New Campbell Web site designed to attract innovative ideas

BY Allison Cerra

CAMDEN, N.J. Campbell’s “possibilities” slogan has just taken on new meaning with a new Web site that allows consumers to submit their innovative ideas.

The site, which can be accessed at www.campbellideas.com, targets scientists, enterpreneurs and others who work outside of the company, urging them share their ideas in the areas of new products, packaging innovation, product line extensions, environmental sustainability, business processes and marketing. The company also is interested in new technologies related to sodium reduction, vegetable nutrition and healthier fats and oils.

Ideas submitted to Campbell through the Ideas for Innovation program will be evaluated by a team assembled for this purpose. Ideas will be reviewed and evaluated by someone with direct knowledge of the relevant business or function and who will determine whether there is an interest in pursuing the idea.

“Campbell has had a solid track record for innovation in the categories in which we compete: soup and simple meals, baked snacks and healthy beverages,” said chief strategy officer Carl Johnson. “We are committed to improving our innovation results, and a key element in this improvement requires us to be open to ideas from both inside and outside the company. The Ideas for Innovation Web site is one of the ways we are accessing innovation from outside sources. [It] is designed to provide an effective way for Campbell to review and evaluate unsolicited ideas by offering people who do not work for the company an easy way to submit ideas.”

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