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PhRMA educates consumers on the ABCs of health coverage and access to prescription medicines with new website

BY Michael Johnsen

 

 
 
WASHINGTON — The Pharmaceutical Research and Manufacturers of America on Tuesday launched AccessBetterCoverage.org, a new website designed to educate consumers about the ABCs of health coverage and access to prescription medicines.
 
“We know health coverage can be confusing and overwhelming – particularly for those purchasing it for the first time – so we wanted to create a simple, straightforward resource to help demystify the process and equip patients to make coverage decisions that are right for them,” stated PhRMA president and CEO John Castellani. “Our primary goal is to ensure patients have access to the health treatments and services they need.”
 
The new site introduces important resources to help people better understand how health insurance works and what to expect from their coverage, including a series of white board videos explaining basic insurance terms like deductibles, copays and coinsurance, and how formularies and tiers work.
 
While health insurers apply a range of tools to try to manage health care costs, in some cases the tools put a burden on patients and their providers. A new video featured on the site walks through these possible hurdles and the resources at AccessBetterCoverage.org may help patients overcome them.
 
The site also features an interactive glossary of healthcare terms, news updates, research and primers on coverage basics helping consumers better understand this complex piece of the health care system.
 

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Rihanna launches fragrance for men

BY Antoinette Alexander

NEW YORK — Rihanna will launch her first-ever fragrance for men, Rogue Man by Rihanna, Parlux Fragrances announced on Tuesday.

Rogue Man by Rihanna has top notes comprised of citrus, herbs, and spicy black pepper which offer a clean opening impression, the velvet floral blends, strong undertones of cedar wood and labdanum ignite the senses and linger warmly on skin.

Shot by fashion photographer Mario Sorrenti, the Rogue Man by Rihanna ad campaign — which features model Daniel Ness — aims to explore the rebellious and complex juxtaposition of attraction, sexuality and power.

"Building upon the marked success of her women's fragrance line, we are thrilled to join Rihanna on her venture into the men's fragrance category," said Donald Loftus, President of Parlux. "Rogue Man by Rihanna offers a new constituency of male consumers entrance into the bold world of Rihanna's growing lifestyle brand."

Rogue Man by Rihanna is available at Macys.com and select Macy's nationwide.

Rihanna has already launched four fragrances, two capsule collections with Armani, as well as four River Island collections and is currently the spokesperson for Viva Glam.
 

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CVS/pharmacy to provide personalized Medicare Part D plan comparison resources

BY Antoinette Alexander

WOONSOCKET, R.I. — CVS/pharmacy, the retail division of CVS Health, will offer its senior patients an easy way to compare Medicare Part D prescription drug plans during the annual enrollment period of Oct. 15 to Dec. 7, the company has announced.

All CVS/pharmacy locations nationwide will be able to provide to patients a personalized Medicare Part D plan comparison in minutes based on the current prescriptions they fill at CVS. Patients will also have the option to conduct their plan comparison online at CVS.com/medicare or by calling CVS/pharmacy.

"CVS/pharmacy's plan comparison tool provides patients with convenient ways to learn how much money they could save by choosing a new Medicare Part D plan based on their own prescription usage," said Josh Flum, SVP of retail pharmacy, CVS Health. "While pharmacists cannot recommend any specific Medicare Part D plan, we can help patients understand their options based on their individual needs."

While CVS/pharmacy does not endorse any specific Medicare Part D plan and accepts all major Medicare prescription drug plans, it is participating in 20 regional and national Part D preferred pharmacy networks that provide additional savings opportunities for Medicare beneficiaries, including no or low co-pays on generic prescription medications.

The following national Medicare Part D carriers offer plans that include CVS/pharmacy as a preferred pharmacy:

  • Aetna
  • Coventry First Health
  • SilverScript Plus
  • United American Prescription Drug Plans
  • WellPoint affiliated plans

CVS/pharmacy is also participating in 16 regional preferred pharmacy networks across the United States.

Annual enrollment is the one time a year that most Medicare beneficiaries can review their current prescription coverage and enroll in a new plan for 2015 if they choose. Because Medicare Part D plans change every year and people's prescription needs may also change, comparing Part D plans could save patients hundreds of dollars.

Whether changing Medicare Part D plans or choosing one for the first time, it is important for patients to consider their annual deductible, premium and co-payments, as well as which plans cover the prescriptions they are taking, any out-of-pocket expenses, and if their pharmacy is included in the plan, the company stated.

Information from a selection of Medicare Part D plans in the local area will be available at Health Insurance Information Centers in all 7,700 CVS/pharmacy locations. In addition, more than 2,000 events will be held in CVS/pharmacy stores across the country during the open enrollment period, during which health insurance experts will provide Medicare Part D plan information to eligible patients. 

CVS/pharmacy's dedicated Medicare website also provides resources and information for Medicare beneficiaries, including access to the Medicare Plan Finder, tips on when to consider choosing a new plan and how to lower your prescription costs.
 

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